Recreating Celebrity Traitors Fashion With Affordable High Street Alternatives
How to achieve Claudia Winkleman’s signature heritage-goth aesthetic using accessible retail brands.
1The Aesthetic Appeal
Claudia Winkleman’s wardrobe on The Traitors blends heritage elements with a gothic edge, curated by stylist Sinead McKeefry. This specific look became a cultural touchstone for viewers during the show's run. By analyzing these outfits, one can identify core style pillars like statement collars, layered knitwear, and structured outerwear pieces.
2Mastering Winter Outerwear
Outerwear serves as the foundation of Winkleman’s winter style, featuring wax Barbour jackets, wool coats, and faux fur bombers. The key to replicating this look lies in prioritizing statement collars and funnel necks. High street retailers currently offer accessible versions of these silhouettes, allowing for a similar visual impact without luxury pricing.
3The Cape Mechanism
Capes are iconic to The Traitors, often styled with fingerless gloves and lug sole boots to ground the dramatic silhouette. A Ro Zo cape, paired with M&S fingerless gloves, provides a practical alternative. Adding a neckerchief helps modernize the look, transforming a potentially costume-like garment into a functional, trendy winter wardrobe staple.
4Layering Knitwear Techniques
The show demonstrates a masterclass in layering delicate lace or pussy bow shirts beneath knitwear. This Victoriana-inspired approach maintains warmth without adding unnecessary bulk to the frame. By utilizing brushed knit sweater vests or striped jumpers, one can emulate the specific texture and depth seen in the show’s various knitwear combinations.
5Pleated Skirt Hero Pieces
Pleated skirts are central to the show's fashion identity, often drawing inspiration from designers like Chopova Lowena and Le Kilt. While vintage Vivienne Westwood trousers are high-end, M&S offers a comparable pleated wrap kilt skirt for £48. These pieces are essential for capturing the show's signature aesthetic while remaining within a moderate budget.
6Glamour on a Budget
Roundtable outfits often feature high-end designers like Simone Rocha and Shushu/Tong, known for their dramatic flair. For those seeking similar glamour, brands like Sister Jane and Boden provide viable alternatives. A Sister Jane dress serves as a functional swap for high-fashion pieces, though sizing up is recommended for the best fit.
7Strategic Shopping Skills
Recreating celebrity looks requires identifying the core components of an outfit rather than seeking exact brand matches. By focusing on specific textures, cuts, and layering techniques, consumers can build a similar wardrobe. Utilizing sales events at retailers like M&S or Berghaus allows for the acquisition of high-quality staples at significantly reduced prices.
8Fashion as Content Strategy
Translating television fashion into actionable shopping advice bridges the gap between entertainment and consumer retail. This approach leverages the popularity of public figures to drive interest in specific clothing categories. By providing direct alternatives to luxury items, content creators offer tangible value to audiences looking to replicate high-end styles affordably.