# XRP Community Tensions Rise Over Ripple's Strategic Direction Investors express frustration as Ripple prioritizes enterprise products over XRP price performance. - **Source:** [CryptoPotato](https://brifing.si/source/bd22636b-ec8d-42a8-8cca-1937c50e0f6c) - **Published:** 2026-11-07 - **Topic:** [Finance](https://brifing.si/c/finance) - **Original article:** - **On Brifing:** https://brifing.si/s/0ecc5277-ac56-4d25-8db3-c563e3d74c0f ## Community Frustration Escalates Tensions have flared within the XRP community following critical social media posts directed at Ripple leadership. Holders argue that despite years of loyal support during regulatory battles, the token's market performance remains stagnant. Critics claim Ripple is prioritizing new enterprise products over the economic interests of the long-term XRP investor base. ## Shift Toward Enterprise Products Ripple has aggressively expanded into stablecoins, treasury products, and institutional finance services. While these initiatives aim to modernize financial infrastructure, some investors feel these products diminish the central role of XRP. The core grievance is that these new offerings do not always require the token, potentially diluting its overall utility. ## Market Performance Disconnect Despite securing major partnerships with institutions like Coinbase, Robinhood, and Standard Chartered, XRP continues to struggle in the open market. The asset is currently trading 66% below its all-time high recorded in July of last year. This performance gap has fueled investor demands for Ripple to actively support higher price targets. ## Garlinghouse Defends Strategic Vision CEO Brad Garlinghouse has consistently rejected claims that the company has abandoned its original digital asset. During the Swell 2026 event, he reaffirmed that XRP remains the company's North Star. He argues that Ripple must pursue initiatives that benefit the asset while acknowledging that it cannot be the tool for every transaction. ## Stablecoin and Token Synergy Ripple maintains that its new RLUSD stablecoin does not compete with XRP but serves a different functional purpose. Garlinghouse suggests that winning a larger share of the global financial market requires a diverse toolkit. By combining XRP with stablecoins and fiat, the company aims to capture broader institutional adoption across various sectors. ## Institutional Integration Goals The company’s latest business updates emphasize a goal to modernize global financial infrastructure through digital assets. Ripple intends to connect payments, custody, stablecoins, and capital markets into a unified ecosystem. This strategy relies on integrating XRP alongside traditional currencies to solve complex cross-border payment challenges for large-scale financial institutions worldwide. ## Investor Expectations vs Reality Some vocal commentators have called for XRP to reach a fair value of fifteen to twenty dollars. However, these claims remain speculative and lack evidence that Ripple has deliberately suppressed the token price. The disconnect highlights the ongoing challenge of balancing decentralized community expectations with the practical requirements of institutional enterprise software. ## Future Outlook and Challenges The debate underscores the difficulty of managing a public token within a company focused on enterprise-grade financial services. As Ripple continues to build its treasury and stablecoin infrastructure, the community will likely remain focused on price action. Investors must watch whether future product updates successfully integrate XRP to drive tangible market demand. ## Sources covering this story - https://cryptopotato.com/xrp-community-tensions-boil-over-as-ripple-ceo-defends-tokens-role/ — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._