# eBay UK Urges Fair VAT Reform for Small Online Businesses eBay warns Chancellor against penalizing domestic sellers during upcoming online marketplace tax reforms. - **Source:** [Daily Express :: Finance Feed](https://www.express.co.uk) - **Published:** 2026-10-18 - **Topic:** [Business](https://brifing.si/c/business) - **Original article:** - **On Brifing:** https://brifing.si/s/1680fc51-877c-4b0b-bb38-57d5105fa624 ## Proposed VAT Collection Reforms The UK Chancellor plans to mandate online marketplaces to collect VAT for all retailers with an annual turnover exceeding £90,000. This policy aims to generate £1 billion in revenue while potentially reducing business rates for physical high street stores. The measure specifically targets foreign firms currently bypassing existing tax rules via shell companies. ## eBay's Stance on Compliance Eve Williams, VP of eBay UK, supports ensuring overseas sellers meet legal tax obligations to maintain a level playing field. She emphasizes that domestic sellers deserve fair competition against international rivals. eBay has engaged in ongoing discussions with the Treasury to ensure these tax crackdowns do not inadvertently harm local small business growth. ## Risks to Small Business Growth Williams warns that strict tax thresholds, including VAT and National Insurance, often act as significant barriers to scaling operations. She argues that new regulations must be carefully calibrated to avoid discouraging entrepreneurship. The company is actively lobbying the Government to ensure that upcoming rules do not hinder the expansion of small, independent online retailers. ## Regional Economic Disparities An eBay report highlights that 31 out of 40 areas with high concentrations of small business activity currently report GDP per head below the national average. These findings suggest that online entrepreneurship is thriving in regions outside traditional economic hotspots. These hidden high streets represent untapped potential for future national economic development. ## Proposed Trading Allowance Increase To foster entrepreneurship, eBay suggests increasing the current £1,000 trading allowance to £3,000 per tax year. This tax exemption enables individuals to test business ideas and earn supplemental income from self-employment or casual services. Raising this limit would provide a lower-risk environment for new entrepreneurs to start their ventures without immediate tax burdens. ## Strategic Economic Recommendations The company urges ministers and regional mayors to prioritize small online businesses within local growth plans. By placing these enterprises at the center of economic strategy, the government could attract new investment and support existing firms. Williams advocates for policies that provide small businesses with the necessary confidence and resources to scale effectively. ## Addressing Productivity Gaps Persistent productivity gaps and regional imbalances continue to hold back the potential of small businesses across the UK. eBay’s research indicates that targeted support for these entities could bridge these economic divides. The company believes that fostering a supportive regulatory environment is essential for unlocking growth in historically underserved regional markets. ## Budgetary Implications and Outlook Ahead of the October 28 Budget, the focus remains on how the Chancellor will balance revenue collection with business support. The government faces the challenge of taxing the right sectors to ensure necessary investment while protecting small enterprises. Future policy success depends on whether these reforms ultimately encourage or stifle long-term economic growth. ## Sources covering this story - https://www.express.co.uk/finance/personalfinance/2258335/ebay-boss-online-tax-budget-warning — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._