Razer Launches Evangelion EVA-01 Themed Gaming Hardware Collection
Razer expands its anime-inspired peripheral lineup with a comprehensive EVA-01 themed desktop ecosystem.
1Strategic Brand Collaboration
Razer has partnered with the iconic Neon Genesis Evangelion franchise to release a specialized hardware collection. This series centers on the EVA-01 unit, utilizing its signature purple and green color palette. By extending the theme across five distinct products, the company aims to offer a cohesive aesthetic experience for dedicated fans.
2DeathAdder V4 Pro Integration
The collection features the DeathAdder V4 Pro mouse, utilizing HyperSpeed Wireless Gen-2 technology for low-latency performance. A standout addition is the exclusive EVA-01 display stand, modeled after the unit's docking platform. This accessory serves as both a functional resting place for the wireless mouse and a thematic display piece for collectors.
3Mechanical Keyboard Customization
The BlackWidow V4 TKL HyperSpeed keyboard brings the EVA-01 visual identity to a tenkeyless form factor. It includes hot-swappable switches, allowing users to modify their typing experience without soldering. The compact layout is specifically designed to maximize desk space, ensuring that the aesthetic modifications do not compromise the device's core gaming functionality.
4Audio and Surface Solutions
Desktop audio is addressed via the Leviathan V2 X soundbar, which is powered by USB-C and features integrated Razer Chroma RGB lighting. To complement the setup, the Gigantus V2 XXL mouse mat provides an expansive, textured cloth surface. These components ensure that the Evangelion theme remains consistent across the entire gaming workspace environment.
5Ergonomic Furniture Addition
The Iskur V2 X gaming chair serves as the largest piece in the collection, incorporating the purple and green styling into its frame. It features integrated lumbar support designed for extended gaming sessions. This inclusion marks a shift from simple peripheral branding to a comprehensive, furniture-integrated approach for the Evangelion-themed product ecosystem.
6Regional Availability and Pricing
The collection is currently limited to the Asia-Pacific market, with pre-orders available through Amazon and regional retail partners. Pricing varies by item, with the chair priced at ¥69,980 and the mouse at ¥32,980. Other components like the keyboard and soundbar are priced at ¥35,980 and ¥22,980 respectively, reflecting the premium nature of the collaboration.
7Evolution of Themed Hardware
This release follows a previous EVA-02 collaboration, demonstrating Razer's ongoing strategy of leveraging anime intellectual property to drive hardware sales. By moving beyond simple color swaps to include custom stands and specialized furniture, the company creates a more immersive product ecosystem that appeals to both hardcore gamers and dedicated anime franchise collectors.
8Market Impact and Positioning
Razer’s approach highlights the growing trend of lifestyle-integrated gaming hardware, where aesthetic consistency is as critical as technical specifications. By creating a unified battle station look, the brand successfully differentiates its standard peripherals. This strategy effectively transforms functional tools into collectible items, increasing the perceived value of the hardware for niche audiences.
Original article: Yanko Design — Razer Launches Evangelion EVA-01 Themed Gaming Hardware Collection