# Dyson introduces new hair straightener with liquid cooling technology Innovative cooling system aims to minimize heat damage to hair - **Source:** [The Verge](https://www.theverge.com) - **Published:** 2026-09-03 - **Topic:** [Business](https://brifing.si/c/business) - **Original article:** - **On Brifing:** https://brifing.si/s/331e8bf7-6c53-4143-b7c8-0f6b976b9940 ## Dyson's new hair care additions Dyson has expanded its hair care lineup with two new products. The $329 Corrale CoolShine straightener is an upgraded version of the original 2020 model. The new Airsmooth dryer brush comes with a $249 price tag. Both products are designed to minimize heat damage to hair. Dyson aims to set a new standard in hair care technology with these innovations. ## Corrale CoolShine technology The Corrale CoolShine retains the flexible copper plates from its predecessor. These plates heat hair evenly at temperatures exceeding 400°F. The innovation comes with water-filled pipes that absorb excess heat during styling. This allows hair to be straightened and cooled in a single pass. The technology significantly reduces heat exposure time compared to conventional straighteners. ## Airsmooth brush technology The Airsmooth dryer brush combines Dyson's Supersonic dryer technology with a custom brush attachment. Its teardrop-shaped design creates volume while working with all hair types. Two types of specially designed bristles prevent hair snagging during styling. Dyson claims this design also enhances scalp comfort during use, making the styling process more comfortable. ## Intelligent heat control system The Airsmooth features a heat control system that adjusts temperature 100 times per second. This advanced system prevents overheating and reduces frizz. Continuous heat monitoring ensures optimal styling conditions. Users can achieve their desired look without compromising hair health, thanks to these precise temperature adjustments. ## Focus on hair health Dyson's new products align with growing consumer awareness about hair health. Traditional styling tools often cause prolonged heat exposure damage. These new technologies significantly reduce such risks. The innovation is particularly important for frequent stylers who need to maintain hair quality over time. ## Pricing and availability The Corrale CoolShine will retail for $329, while the Airsmooth is priced at $249. These positions place the products in the premium hair care segment. Dyson targets luxury consumers with these high-end offerings. Both products are scheduled for release in September 2026. ## Design and user experience Both products feature Dyson's signature minimalist design language. Their ergonomic grips and lightweight construction optimize them for prolonged use. While not cordless, these tools appeal to both professional stylists and home users. The intuitive controls make them accessible to various user skill levels. ## Setting new standards Dyson's innovation could mark a turning point in hair care technology. Heat-based styling tools have long faced criticism for potential damage. Innovations like liquid cooling and intelligent heat control may start a new industry trend. This development will likely pressure competitors to develop similar protective technologies. ## Sources covering this story - https://www.theverge.com/tech/989293/dyson-corrale-coolshine-hair-straightener-airsmooth-dryer-brush-styling — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._