# DJs Seth Troxler and DJ Tennis Launch Memphis Milano Deli in Ibiza

Seth & Manni’s merges Italian radical design with cross-cultural gastronomy in Marina Botafoch.

- **Source:** [Yatzer | Live Beautifully. Explore Endlessly.](https://brifing.si/source/57804b69-e268-401e-a34d-76c69a2bf2e6)
- **Published:** 2026-10-10
- **Topic:** [Business](https://brifing.si/c/business)
- **Original article:** <https://www.yatzer.com/sethandmannis-ibiza-memphis-style>
- **On Brifing:** https://brifing.si/s/35f27748-0909-4454-a729-45b5f015d3f2

## From Nightlife to Hospitality

Electronic music stalwarts Seth Troxler and Manfredi 'DJ Tennis' Romano have opened Seth & Manni’s in Ibiza’s Marina Botafoch. Overlooking Dalt Vila, the venue functions as a neighbourhood deli and cocktail bar. It translates their shared musical sensibilities and long-standing friendship into a permanent culinary destination on the Mediterranean island.

## Founders' Established Culinary Backgrounds

The project builds on extensive prior hospitality experience rather than casual celebrity endorsement. Troxler previously launched the American barbecue brand Smokey Tails, drawing from Detroit food culture. Romano is a formally trained chef who operates the Munchietown culinary platform, combining his Sicilian roots with experimental dining formats.

## Memphis Milano First Restaurant Venture

Founded in Milan in 1981 by Ettore Sottsass, design collective Memphis Milano partnered on the project, marking its first official hospitality collaboration. The collective brings its anti-functionalist philosophy to the space, deploying bold graphic patterns, clashing palettes, and exaggerated geometries that intentionally disrupt conventional modern interior design standards.

## Spatial Architecture and Materials

Interior designer Toby Gauley integrated industrial stainless steel and exposed black ceilings with vibrant teal architectural overhangs. Counters feature swirling ALPI wood veneers originally designed by Sottsass, contrasted against orange ribbed details, cobalt-blue panels, and custom diagonal-striped tabletops to create an immersive, dynamic environment across the floor.

## Iconic Postmodern Collectibles Integrated

The interior serves as a gallery of functional historical design. It incorporates authentic vintage installations alongside Sottsass’s iconic Carlton bookcase. Seating features Michele De Lucchi’s 1983 First chairs and stools, defined by circular electric-blue backrests and minimalist tubular-metal frames that establish a distinctive retro-futurist dining atmosphere.

## Culinary Fusion and Mixology

The food programme bridges American deli traditions with Sicilian street food, executed using local Balearic ingredients. To complement the eclectic kitchen, international bar consultancy Soulshakers developed an elevated cocktail menu, ensuring high beverage quality that matches the operational standards expected in competitive resort hospitality markets.

## Sound Heritage Visual Displays

Nodding directly to the founders' music careers, Gauley incorporated a wall-mounted installation composed of vintage television screens, analogue audio equipment, speakers, and vinyl records. This feature structurally anchors the venue's identity in club culture without turning the dining room into a typical nightlife dancefloor.

## Strategic Pivot Beyond Summer Tourism

Opening a physical venue allows summer resident artists to capture long-term commercial value in Ibiza beyond seasonal club bookings. By prioritizing neighbourhood dining and world-class design, Seth & Manni’s creates a durable hospitality model that functions as an enduring community hub independent of transient nightlife schedules.

## Sources covering this story

- https://www.yatzer.com/sethandmannis-ibiza-memphis-style — 

---

_Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._
