Brifing

PM Modi's gold warning hits jewelry stocks

Shares of Indian jewelry companies fell up to 6% following the appeal.

Economic Times2 min

1Modi's gold warning shakes markets

Indian Prime Minister Narendra Modi's appeal to citizens to avoid unnecessary gold purchases caused sharp declines in jewelry sector stocks. Shares of Titan Company, Sky Gold and other leading jewelry firms fell up to 6%. This marks the second significant wave of declines in the sector following Modi's similar call in May.

2Goal to protect forex reserves

The government's efforts to curb gold imports are part of its strategy to protect the country's foreign exchange reserves. India's annual gold imports range between 800-900 tons, constituting one of the main causes of the current account deficit. This call, made just before the wedding season, aims to significantly reduce gold demand.

3Sector response and impacts

Jewelry industry representatives state that the government's appeal will affect consumer behavior and may lead to short-term sales declines. However, such measures could potentially transform the sector's structure in the long run. Small-scale jewelers are particularly expected to face challenges during this period.

4Broader market effects

The decline in jewelry stocks negatively impacted the overall performance of the Sensex index. However, stocks in other sectors were relatively less affected. Financial analysts note that investors might turn to alternative investment instruments, with potential increased interest in banking and real estate sectors.

5Effects of previous appeal

Following Modi's similar call in May, jewelry sector stocks had lost 4-5% of their value. However, this effect proved temporary, with recovery observed within weeks. Analysts predict the current decline might follow a similar pattern.

6Global gold market implications

Potential decline in India's gold demand could also affect global gold prices. As the world's second-largest gold consumer, India's reduced demand combined with China's economic slowdown might create additional downward pressure on gold prices.

7Alternative investment suggestions

Financial advisors recommend investors consider alternatives like equity ETFs or government bonds instead of gold. Inflation-protected bonds might become particularly attractive during this period. Digital gold platforms are also highlighted as potential alternatives to traditional jewelry.

8Sector's long-term strategies

Jewelry companies are developing diversification strategies to become more resilient against such government interventions. Some major players are expanding their portfolios into products like luxury watches and accessories. Increased focus on exports is also being considered to balance domestic demand fluctuations.

Original article: Economic Times — Başbakan Modi'nin altın uyarısı mücevher hisselerini vurdu