26 Best Men's Scarves for 2026 According to GQ Editors
A curated selection of premium scarves ranging from affordable staples to luxury investment pieces.
1The Overlooked Accessory
Men often treat scarves as functional afterthoughts rather than essential style components. While many rely on rushed purchases from discount retailers or stadium gift shops, a high-quality scarf offers both physical warmth and a significant aesthetic upgrade. Investing in premium materials provides a sophisticated focal point right beneath the face.
2Material and Value Strategy
Scarves serve as an accessible entry point into luxury textiles like cashmere and merino wool. Because these items require less fabric than coats or sweaters, consumers can acquire top-tier materials at a lower price threshold. This selection highlights options ranging from budget-friendly finds under $100 to premium investment pieces.
3Heritage and Craftsmanship
The list features historic manufacturers like William Lockie, operating since 1874, and Johnstons of Elgin, which leverages centuries of Scottish wool expertise. These brands utilize traditional techniques, such as fresh-water bathing for softness or hand-linking processes, ensuring that the final product offers superior durability compared to mass-produced alternatives found in malls.
4Modern Design Innovations
Contemporary labels are redefining the category through unique functional and aesthetic choices. Lost Found incorporates hidden pockets for utility, while brands like Brut and Kapital experiment with bold graphics, including Lady Liberty motifs and leopard-paisley patterns. These designs move beyond traditional winter plaids, offering versatile options for year-round styling.
5Textural and Pattern Variety
The collection emphasizes diverse textures, from the fuzzy brushed finish of NN07’s Italian-woven scarves to the lightweight gauze used by Kapital. Graphic elements like two-tone chevrons from Coach and Fair-Isle-inspired patterns from Polo Ralph Lauren provide visual energy. These choices allow for personal expression that complements various winter outerwear styles.
6Functional Winter Essentials
For those prioritizing performance, options like L.L.Bean’s Irish-woven lambswool offer natural water resistance and durability. Meanwhile, technical fleece designs cater to the GORP-core aesthetic, providing a slim, lightweight profile that fits comfortably under puffer jackets. These pieces balance thermal regulation with the practical need for non-bulky, everyday winter wear.
7Artistic and Archival Influence
Some selections function as wearable art, such as Drake’s archival printed scarves, which draw on designs dating back to 1977. Similarly, Missoni continues its legacy of 1960s Milanese zigzags, proving that iconic patterns maintain relevance across decades. These pieces offer a distinct, sophisticated look for individuals seeking timeless fashion statements.
8Curating Your Winter Wardrobe
Selecting the right scarf involves balancing budget, material quality, and personal style. Whether choosing a shearling piece for a medieval-inspired look or a simple cashmere staple from Todd Snyder, the goal is longevity. A well-chosen scarf remains a reliable, stylish companion for many winters, far outlasting trend-driven seasonal accessories.
Original article: GQ — 26 Best Men's Scarves for 2026 According to GQ Editors