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Apple Faces Supply Uncertainty for Sold-Out Foldable iPhone Duo

High demand and component constraints leave Apple unable to predict future foldable availability.

BBC News2 min

1iPhone Duo Market Debut

Apple recently launched the iPhone Duo, a foldable smartphone priced at $1,999. Despite the high cost, the device sold out within a week of its late October release. New CEO John Ternus expressed excitement regarding the initial consumer reaction, although the company currently faces significant challenges in meeting the ongoing market demand.

2Production and Supply Uncertainty

COO Sabhi Kahn stated that Apple cannot currently predict when supply will balance with demand for the iPhone Duo. During a recent financial call, executives confirmed that inventory remains constrained. This lack of visibility into future availability highlights the complexities Apple faces in scaling production for its newest, most expensive hardware category.

3Addressing Screen Quality Issues

Some early adopters of the iPhone Duo reported screen cracking along the inside fold shortly after purchase. Apple has committed to replacing all affected units, though executives did not explicitly discuss these technical defects during the recent analyst call. This proactive replacement policy aims to maintain brand trust despite the hardware manufacturing setbacks.

4Record Financial Performance Trends

Apple reported strong overall growth, with iPhone sales rising 17% to $57 billion in the quarter ending September 26. Mac sales also hit a record $10.7 billion, growing 27%. However, these figures do not include the iPhone Duo, which launched after the reporting period, highlighting a broader trend of surging demand across devices.

5Persistent Component Supply Constraints

Most Apple devices continue to face supply limitations, particularly regarding microprocessors with advanced nodes. These critical chips, largely manufactured by TSMC in Taiwan, remain in short supply. Apple expects these constraints to persist into next year, specifically impacting the production capacity for both iPad and Mac product lines across global markets.

6Rising Memory Storage Costs

Apple is experiencing unprecedented cost increases for memory storage components. This surge is largely driven by the boom in AI platforms like OpenAI and Anthropic, which have significantly increased demand for data center space. Consequently, Apple has raised prices on essentially all hardware products by approximately 20% to offset these rising expenses.

7Divergent Product Category Performance

While iPhone and Mac sales saw significant growth, other segments struggled during the fiscal year. Sales for iPads and wearable products, including the Apple Watch and headphones, fell by 10% and 7% respectively. These declines occurred despite the company's overall annual sales rising by 15% to reach a total of $479 billion.

8Strategic Outlook on Constraints

Apple faces a dual challenge of unexpected consumer demand and rising operational costs. The company describes the current data center and memory price environment as a thousand-year flood. Moving forward, the ability to stabilize supply chains for advanced components will be the primary factor determining the availability of the iPhone Duo.

Original article: BBC News — Apple Faces Supply Uncertainty for Sold-Out Foldable iPhone Duo