# Boost Engagement on Social Media Leave a 'YES' in the comments to join! - **Source:** [GaryVee](https://brifing.si/source/3c7947d4-08bd-4f22-ab4e-c365a727a32f) - **Published:** 2026-07-14 - **Topic:** [Marketing](https://brifing.si/c/marketing) - **Original article:** - **On Brifing:** https://brifing.si/s/444495b2-cc8c-4255-b024-cc229d36bc37 ## The Importance of Engagement on Social Media User engagement on social media platforms is crucial for brands. High engagement increases brand awareness and helps build stronger connections with the target audience. ## The Power of Comments Comments are one of the most effective ways for users to interact with content. A simple response like 'YES' can boost engagement and help content reach a wider audience. ## User Control Making users feel in control is a factor that increases engagement. Simple instructions and calls to action make users more comfortable and willing to participate. ## Strategies to Increase Engagement Various strategies can be used to increase engagement on social media. These include asking for comments, posing questions, and involving users in the content. ## Brand and User Relationship High engagement helps build a strong relationship between the brand and its users. This relationship fosters brand loyalty and long-term customer bonds. ## Conclusion and Importance Increasing user engagement on social media is a significant advantage for brands. Simple calls to action and engagement strategies help content reach a broader audience. ## Sources covering this story - https://www.youtube.com/shorts/F8HRQAKQvIg — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._