BLACKPINK's Jisoo Signs Global Representation Deal With Hollywood Agency WME
K-pop star Jisoo expands her solo career reach by joining WME's talent roster.
1Strategic Global Expansion
Jisoo, a prominent member of the K-pop group BLACKPINK, has officially signed with WME for global representation. This move marks a significant step in her solo career, aiming to broaden her influence beyond the South Korean market. The agency, based in Beverly Hills, manages high-profile artists, actors, and professional athletes worldwide.
2Agency Portfolio Alignment
WME is recognized as one of Hollywood's largest and most influential talent agencies. Its extensive client list features global music icons such as Rihanna, Coldplay, and Bruno Mars. By joining this roster, Jisoo gains access to a vast network of opportunities across the film, television, and international music industries.
3Independent Solo Operations
The new agreement with WME does not alter Jisoo's existing professional partnerships. She continues to manage her solo activities through Blissoo, the personal label she established in February 2024. Additionally, she maintains her global solo record deal with Warner Records, which was finalized in January 2025 to support her musical projects.
4Group Affiliation Status
Despite her expanding solo ventures, Jisoo remains committed to her responsibilities with BLACKPINK. Her group-related activities continue to be managed under YG Entertainment. This structure allows her to balance individual artistic growth with the collective brand identity that propelled her to international stardom alongside her three bandmates in the group.
5Third Member Integration
Jisoo is the third member of BLACKPINK to secure representation with WME. Her bandmate Lisa joined the agency in September 2025, specifically focusing on film and television projects. Meanwhile, Rosé signed with WME in December 2025, covering all aspects of her music career, highlighting the agency's growing interest in K-pop talent.
6Momentum From Recent Success
The decision to sign with WME follows what industry reports describe as an extraordinary year for Jisoo. Her influence has spanned across music, television, fashion, and broader cultural spheres. This momentum serves as the primary catalyst for her decision to seek professional representation that can navigate the complex Hollywood entertainment landscape effectively.
7Evolution of K-pop Management
The trend of K-pop stars signing with major Western agencies reflects a shift in how talent is managed globally. By leveraging established Hollywood infrastructure, artists can secure roles and partnerships that were previously difficult to access. This transition highlights the increasing integration of Korean performers into the mainstream Western entertainment ecosystem.
8Future Industry Implications
As Jisoo begins this new chapter, observers will monitor how WME utilizes its resources to elevate her profile. The collaboration suggests a long-term strategy to diversify her portfolio beyond music. This development underscores the rising importance of cross-industry representation for modern performers seeking to sustain relevance in a competitive global market.