Brazilian Studio Rótulo em Branco Transforms Industrial Nails into Sculptural Tables
Architect Ingrid Sani Lang reimagines construction hardware as functional, interchangeable stainless-steel furniture pieces.
1Reimagining Industrial Geometry
Brazilian studio Rótulo em Branco challenges domestic design norms with the PREGO collection. Architect Ingrid Sani Lang translates the silhouette of a standard construction nail into three distinct furniture typologies: side, coffee, and bar tables. This project explores the sculptural potential of industrial components when removed from their original, functional context.
2Scale and Materiality
The collection utilizes AISI 304 stainless steel to achieve its striking aesthetic. By applying a brushed finish to the main structure and polished surfaces to the nail heads, the design emphasizes geometric contrast. This material choice elevates a humble fastener into a sophisticated, expressive piece of contemporary interior furniture design.
3Interchangeable Functional Heads
PREGO introduces a unique system of removable nail heads, allowing users to customize their furniture. Two versions exist: a smooth surface for standard utility and a sculpted alternative with recessed details. This feature enables the tables to adapt to specific domestic needs, including holding small items or serving as incense holders.
4Challenging Furniture Permanence
The design incorporates a layer of visual irony by making the nail head, typically used to fix objects in place, the removable component. This flexibility challenges the traditional concept of furniture as a static, permanent configuration. Users can actively switch between configurations, turning a sculptural exercise into an interactive domestic experience.
5Local Production Commitment
All pieces in the PREGO collection are developed and manufactured in southern Brazil. Rótulo em Branco maintains close oversight of the fabrication, material selection, and finishing processes by working directly with regional manufacturers. This localized approach ensures the production remains deeply connected to the studio's core design practice and values.
6Digital Culture Collaboration
The collection launched in partnership with Nowdays, a Brazilian digital platform focused on contemporary internet culture. This collaboration positions the furniture within a broader dialogue that extends beyond conventional design circles. By engaging with visual culture, the studio aims to challenge familiar domestic conventions through objects that bridge art and utility.
7Design Studio Origins
Founded in 2021 in Blumenau, Rótulo em Branco focuses on reconsidering the function of familiar objects. The studio views furniture design as an opportunity to explore the relationship between construction hardware and contemporary living spaces. Their work consistently seeks to find new possibilities in the most unassuming, everyday industrial components.
8Sculptural Ambitions Realized
The PREGO collection successfully balances the simplicity of its industrial reference with a high-end sculptural presence. By exaggerating the scale of a modest nail, the studio creates functional surfaces that demand attention. This project demonstrates how thoughtful material adaptation can transform a basic construction fastener into a centerpiece of modern interior design.