# Wisconsin Startup Hoffman Converts Tesla EVs Into Modular Vehicles The new Hoffman Badger utilizes Tesla hardware to create customizable, multi-purpose electric vehicles. - **Source:** [InsideEVs](https://insideevs.com) - **Published:** 2026-11-05 - **Topic:** [Business](https://brifing.si/c/business) - **Original article:** - **On Brifing:** https://brifing.si/s/4da2abb5-bb0c-4923-a45d-0b22864c3a2e ## Modular EV Conversion Concept Wisconsin-based startup Hoffman unveiled the Badger at the SEMA show in Las Vegas. The vehicle is designed to transform salvaged or used Tesla Model 3 and Model Y components into various configurations, including an 11-seat minibus. This approach repurposes existing electric vehicle technology to create entirely new, highly versatile automotive body styles. ## Hardware Integration Strategy The Badger utilizes the complete drivetrain, software, and interior components from donor Tesla vehicles. This includes the motors, dashboard, steering wheel, and door handles. By retaining Tesla’s proprietary hardware, the vehicle remains compatible with Supercharger networks and supports the Full-Self Driving (Supervised) driver assistance system, ensuring a familiar user experience for drivers. ## Chassis and Structural Design The vehicle features a custom chassis that elevates the high-voltage battery pack by one and a half inches. With eight inches of ground clearance, the design improves the breakover angle for rough terrain. The structure uses powder-coated aluminum, while exposed fasteners are treated for 1,000-hour salt spray resistance to ensure long-term durability. ## Pricing and Market Positioning Hoffman expects pricing to fall between the Slate Truck and the Tesla Cybertruck, potentially ranging from $26,400 to $77,000. While exact production figures are not finalized, the company aims to build approximately 100 units annually. Founder Geoffrey Hoffman is currently using industry events like SEMA to gauge specific consumer demand and preferences. ## Customization and Purchase Options Customers will have two primary ways to acquire a Badger once sales commence. They can purchase a ready-made vehicle with a specific body configuration or opt for a kit that requires providing their own donor Tesla. Most interior and exterior components, including seats and roof panels, are designed to be fully removable. ## Range and Aerodynamic Factors Due to its boxy, brick-like shape, the Badger will likely offer less range than the original donor Tesla models. However, the startup suggests that the vehicle's lighter weight might improve efficiency during urban driving. Plans are already in place to refine the aerodynamics of the vehicle starting in the first quarter of 2027. ## Company Background and Expertise Hoffman is not new to the automotive conversion space, as its primary business involves converting classic British cars to electric power. Their portfolio includes iconic models such as the DeLorean DMC-12, the classic Volkswagen Beetle, and vintage Land Rovers. This history informs their current transition into modern Tesla-based modular vehicle manufacturing. ## Future Outlook and Impact The Badger represents a niche but innovative approach to the circular economy within the electric vehicle sector. By extending the life of Tesla components, Hoffman provides a unique alternative for those seeking specialized utility vehicles. Future success depends on scaling production and maintaining the reliability of the transplanted Tesla software and hardware systems. ## Sources covering this story - https://insideevs.com/news/814513/tesla-custom-ev-bus-pickup-hoffman-badger/ — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._