# REX Launches 2x Leveraged ETF Linked to Bitcoin Treasury Firm Strive

New ASSX fund offers double daily exposure to Strive shares for leveraged Bitcoin treasury bets.

- **Source:** [Cointelegraph.com News](https://brifing.si/source/2e81e982-0137-4db0-8ac2-351f37085775)
- **Published:** 2026-09-19
- **Topic:** [Finance](https://brifing.si/c/finance)
- **Original article:** <https://cointelegraph.com/news/rex-launches-2x-leveraged-etf-tied-to-bitcoin-treasury-firm-strive?utm_source=rss_feed&utm_medium=rss&utm_campaign=rss_partner_inbound>
- **On Brifing:** https://brifing.si/s/4ec03950-d5bc-42a0-9476-3f09edd61270

## New leveraged ETF launch

REX Shares and Tuttle Capital Management introduced the T-REX 2X Long ASST Daily Target ETF (ASSX), which began trading on Cboe. The fund aims to deliver 200% of Strive's daily share-price performance before fees. Strive is a publicly traded Bitcoin treasury company and asset manager, distinct from spot Bitcoin ETFs as it doesn't hold Bitcoin directly.

## Leverage mechanics explained

The ETF resets its leverage daily, meaning returns over periods longer than one trading day can differ significantly from twice Strive's performance. This daily reset mechanism creates compounding effects that can amplify both gains and losses compared to simple 2x exposure over extended periods.

## Strive's Bitcoin holdings

Strive currently holds 25,000 Bitcoin, ranking as the fifth-largest publicly traded corporate Bitcoin holder according to BitcoinTreasuries.NET. The company recently financed a 469-BTC purchase through sales of SATA, its perpetual preferred stock, demonstrating active treasury management strategies.

## Market reaction

Strive shares rose 6.4% on Friday to close at $30.09, slightly above the $29.40 average 12-month price target among analysts tracked by S&P Global. This positive market reaction coincided with the ETF launch, suggesting investor interest in leveraged exposure to Bitcoin-related companies.

## Existing ETF offerings

REX and Tuttle already offer similar 2x leveraged ETFs linked to other crypto-related companies including Strategy, BitMine, Cipher Mining, Circle and SharpLink. This new Strive-linked product expands their suite of leveraged crypto investment vehicles.

## Investment strategy implications

The ASSX ETF provides traders with a way to gain leveraged exposure to Bitcoin's ecosystem without direct BTC ownership. This appeals to investors who want Bitcoin-related exposure but prefer traditional market structures over direct cryptocurrency investments.

## Risk considerations

Leveraged ETFs like ASSX carry unique risks due to their daily reset feature. While they provide 2x exposure for single-day moves, the compounding effect means longer-term returns can diverge significantly from simple 2x the underlying asset's performance.

## Market positioning

The launch reflects growing institutional interest in Bitcoin-related investment products beyond spot ETFs. By targeting Strive specifically, REX and Tuttle are betting on continued demand for innovative ways to gain exposure to Bitcoin's ecosystem through traditional financial instruments.

## Sources covering this story

- https://cointelegraph.com/news/rex-launches-2x-leveraged-etf-tied-to-bitcoin-treasury-firm-strive?utm_source=rss_feed&utm_medium=rss&utm_campaign=rss_partner_inbound — 

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_Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._
