# Smeg Launches Its First Standalone Air Fryer

Compact design and premium features under £200

- **Source:** [Latest from Ideal Home in News](https://brifing.si/source/02eb50e1-30c6-4c23-9764-bbec266c1242)
- **Published:** 2026-09-14
- **Topic:** [Business](https://brifing.si/c/business)
- **Original article:** <https://www.idealhome.co.uk/all-rooms/small-appliances/smeg-air-fryer-first-look>
- **On Brifing:** https://brifing.si/s/562b598f-4b69-46e8-8a91-6bb3d7af2b2d

## Smeg's Entry into Air Fryers

Smeg, known for its iconic kitchen appliances, has launched its first standalone air fryer priced at £199.95. The device combines Smeg's signature design with practical features, targeting small kitchens. Its compact size and classic detailing make it a natural addition for those who already own Smeg's popular toaster and kettle.

## Design and Functionality

The air fryer features a top-opening design, keeping the front unobstructed for a clean countertop look. It includes a soft-close mechanism and a deep dishwasher-safe frying basket. The heat and fan elements are hidden in the lid, while the touch control panel sits discreetly on the exterior, offering seven preset cooking programs.

## Sources covering this story

- https://www.idealhome.co.uk/all-rooms/small-appliances/smeg-air-fryer-first-look — 

---

_Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._
