Brifing

Bill Ackman and Jeff Bezos: Being a CEO is more impactful than philanthropy

Capitalism's societal impact outpaces charitable giving, according to billionaire investors.

Fortune | FORTUNE2 min

1The inefficiency of philanthropy

After spending nearly $1 billion over two decades on philanthropy, Pershing Square CEO Bill Ackman concluded capitalism is more effective at solving societal problems. He argues nonprofits lack market pressure and equity incentives, making them inefficient and prone to becoming political tools. Jeff Bezos expressed similar views on CNBC in May.

2New hybrid model

Ackman's daughter Lucy's brain hemorrhage inspired a new neuroscience-focused philanthropic model. The Brain Research Rehabilitation Institute will use nonprofit capital to create for-profit ventures (devices, molecules, treatments) with staff equity sharing mirroring Pershing Square's compensation structure. The goal is creating sustainable solutions through capitalist principles.

3Filling market gaps

Ackman's model targets the funding gap between venture capital and government grants. While VCs fund healthcare startups and governments fund basic research, specialized basic science projects too far from revenue go unfunded. Ackman believes philanthropic capital with market discipline can fill this void more effectively than traditional charity.

4Access advantage

The nonprofit structure provides access to researchers and institutions unwilling to partner with for-profits. Ackman notes certain scientific collaborations are only possible through nonprofits. This unique advantage combines with market-driven compensation to create what he calls

5New York case study

Ackman criticizes NYC Mayor Mamdani's rent freeze plans as examples of harmful market intervention. With half of NYC apartments rent-stabilized, landlords raise prices on the other half. 60,000 units left the market entirely due to renovation cost constraints under rent control. Ackman points to Austin's building-friendly policies and Florida's tax reforms as successful alternatives.

6Bezos's dilemma

Jeff Bezos pledged in 2022 to give away most of his fortune. His wife Lauren Sánchez leads a $10 billion climate change initiative and partners with Leonardo DiCaprio to save 100 endangered species. Yet Bezos maintains Amazon's societal contribution through jobs and innovation outweighs his philanthropic impact—a tension also present in Ackman's approach.

7Structural critique

The Ackman-Bezos framing faces criticism for allowing ultra-wealthy individuals to claim employment, innovation and consumer convenience as social contributions while ignoring market dynamics (labor conditions, housing, concentration) shaped by their companies. Critics argue this conflates corporate success with public good without proper accountability for broader systemic impacts.

8Belief in capitalism

Ackman contends wages can't compound like stocks, making market participation essential for widespread belief in capitalism. His hybrid institute aims to demonstrate capitalist principles can work even within nonprofit structures—a middle path between pure charity and unfettered profit-seeking that he hopes will redefine effective philanthropy for the 21st century.

Original article: Fortune | FORTUNE — Bill Ackman ve Jeff Bezos: CEO'luk hayırseverlikten daha etkili