# Google confirms Pixel 11 price increase Dedicated effort to make Android more RAM-efficient. - **Source:** [Android](https://brifing.si/source/0ee45b9b-ec42-4a27-8ef0-9af1529ca8e2) - **Published:** 2026-07-24 - **Topic:** [Business](https://brifing.si/c/business) - **Original article:** - **On Brifing:** https://brifing.si/s/5f7251ea-a1e6-4f15-aa04-fea6913a169a ## Google announces Pixel 11 price increase Google has officially announced a price increase for the Pixel 11 series. This rise is attributed to new technologies and rising hardware costs. ## Focus on Android's RAM usage Google revealed a dedicated effort to make Android's RAM usage more efficient. This will enhance device performance significantly. ## Why is RAM efficiency important? RAM efficiency ensures devices run faster and smoother. Google aims to improve user experience through these enhancements. ## What are the features of Pixel 11? The Pixel 11 series stands out with advanced camera technology, faster processors, and increased RAM capacity. These features justify the price hike. ## How will users be affected? The price increase may impact budget-conscious users. However, advanced features and RAM efficiency could offer long-term benefits. ## What is Google's strategy? Google aims to maintain the Pixel series in the premium segment to gain a competitive edge. RAM efficiency efforts are part of this strategy. ## Sources covering this story - https://www.reddit.com/r/Android/comments/1v5jaow/google_confirms_pixel_11_price_increase_reveals/ — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._