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Apple to Unveil Foldable iPhone at September Event

iPhone 18 Pro series and the first foldable iPhone will be announced on September 9.

Daring Fireball2 min

1Apple's Big Launch

Apple will introduce the new iPhone 18 Pro series and its first foldable iPhone at the 'Surprise and Shine' event on September 9, 2027. The event will take place at Apple Park with press attendance and will be streamed online. The launch of the foldable iPhone marks the beginning of a new era for Apple in the smartphone market.

2iPhone 18 Pro Models

The iPhone 18 Pro and iPhone 18 Pro Max will retain similar designs and display sizes as their predecessors. This year's updates focus on new display technologies, camera systems, and connectivity features. A variable aperture main camera, a smaller Dynamic Island, and Apple's new C2 cellular modem are expected. The models will come in dark cherry, black, silver, and light blue color options.

3Foldable iPhone Ultra

Apple's first foldable iPhone, rumored to be called 'Ultra,' will feature a book-style design with a 5.3-5.5-inch outer display and a 7.6-7.8-inch inner display. The device will stand out with its titanium frame and ultra-thin design. The foldable display is expected to be virtually crease-free, and Touch ID will be integrated into the power button. Two front-facing cameras and a dual rear camera system will replace Face ID.

4Price and User Experience

The foldable iPhone Ultra will be Apple's most expensive iPhone to date. The base model is expected to start at $1,999, with some configurations potentially reaching $2,500. There are claims of compromises in areas like battery life and camera performance. Users will explore the new experiences brought by foldable technology.

5Apple Watch and Other Products

Two new Apple Watch models are also expected to be unveiled at the event. The watches won't feature a major redesign but will focus on new processors and health features. AirPods 5 are also anticipated, though AirPods Pro with Visual Intelligence aren't expected until 2028. New Mac mini and Mac Studio models will be released on September 22.

6Leadership Change at Apple

John Ternus will take over as Apple's new CEO on September 1, with Tim Cook transitioning to the role of chairman. This change could mark a significant turning point in Apple's product strategy and innovation focus. Under Ternus's leadership, the company is expected to emphasize hardware and software integration even more.

7Industry Impact

Apple's entry into the foldable smartphone market will intensify competition with rivals like Samsung and Huawei. The foldable phone market is projected to grow significantly in 2027. Apple's move could shape consumer preferences and industry trends. Its positioning in the luxury segment with a high price tag is also noteworthy.

8Why It Matters

Apple's introduction of a foldable iPhone reinforces its leadership in innovation. This launch could set a new standard in the smartphone market and raise consumer expectations. Additionally, adding a new dimension to Apple's hardware and software ecosystem might reshape industry dynamics in the long term. The event is a highly anticipated moment in the tech world.

Original article: Daring Fireball — Apple Eylül Etkinliğinde Katlanabilir iPhone'u Tanıtacak