# President Lee Jae Myung Launches YouTube Series to Boost Direct Public Communication The new program 'The President's Y' aims to increase transparency through unfiltered presidential engagement. - **Source:** [The Korea Herald – All](https://www.koreaherald.com) - **Published:** 2026-11-05 - **Topic:** [politics](https://brifing.si/c/politics) - **Original article:** - **On Brifing:** https://brifing.si/s/65dd7b77-816b-46df-8ba0-6d9445e057af ## New Digital Communication Strategy President Lee Jae Myung launched a new YouTube program titled 'The President's Y' on November 5, 2026. The 30-minute debut episode, filmed at Sangchunjae, marks a shift toward direct engagement. The series will air every two to three weeks on the official 'Lee Jae Myung TV' and the state-run 'Lee+Imagine' channels. ## Philosophy Behind the 'Y' Title The program title 'Y' references the social media platform X, which Lee frequently uses, while also serving as a play on the English word 'why.' Lee intends to use this platform to explain the reasoning behind his policies and decisions, aiming to bridge the gap between the presidency and the public. ## Commitment to Unfiltered Livestreams Lee expressed a strong preference for live broadcasts over edited content, arguing that editing can obscure the full picture. He is currently considering conducting unannounced, surprise livestreams directly from his office. He believes that showing the presidency without filters is essential for maintaining transparency and building trust with the South Korean public. ## Defending Cabinet Meeting Transparency Despite internal concerns from some ministers regarding potential administrative burdens or public exposure of errors, Lee continues to livestream cabinet meetings. He maintains that government work belongs to the people, who are the true owners. He views the occasional exposure of mistakes as a manageable risk in exchange for higher public trust. ## Social Media as a Lifeline Lee defended his active use of social media, describing it as a 'lifeline' that helped him survive political and media attacks throughout his career. He rejects claims that he is trapped in an algorithm, stating he actively reads criticism and negative comments. He noted that he has developed thick skin against such online hostility. ## Addressing Policy and Personal Life The debut episode featured segments on policy dilemmas, verbal responses to citizen posts, and personal routines. Lee discussed his six-hour sleep cycle and physical stamina. Regarding electronic monitoring for violent offenders, he acknowledged system limitations and confirmed that the government is actively preparing to strengthen monitoring protocols to improve public safety. ## Economic and Political Context While the program focuses on communication, it impacts policy uncertainty for industries involved in areas like real estate and CPTPP. The administration also reaffirmed that the 350 billion dollar investment in the U.S. will proceed based on commercial rationality and national interest, regardless of specific U.S. election outcomes or political shifts. ## Public and Political Reception While the program increases accessibility to presidential decision-making, critics argue that Lee should focus more on urgent livelihood issues like stock market declines and real estate. Some observers worry that this new media approach may result in one-way messaging rather than genuine dialogue, despite the president's stated intent to remain fully transparent. ## Sources covering this story - [The Korea Herald – All — President Lee Jae Myung Launches ‘The President’s Y’ YouTube Series](https://www.koreaherald.com/article/10927714) - [Kyunghyang — President Lee Jae-myung Defends Direct Communication via YouTube](https://www.khan.co.kr/article/202611052205005/?utm_source=khan_rss&utm_medium=rss&utm_campaign=total_news) - [Source — President Lee Expands Direct Communication via YouTube and Live Cabinet Meetings](https://www.mk.co.kr/news/politics/12199317) --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._