# Nothing's Affordable Watch 3 Pro Smartwatch is Just $69 Budget-friendly smartwatch with OLED display and long battery life stands out. - **Source:** [The Verge](https://www.theverge.com) - **Published:** 2026-07-14 - **Topic:** [Business](https://brifing.si/c/business) - **Original article:** - **On Brifing:** https://brifing.si/s/782b7eeb-00dd-4a1f-82be-258c2a7bc192 ## Budget-Friendly Smartwatch Nothing's CMF Watch 3 Pro features a 1.43-inch OLED display at just $69, standing out in the market. Unlike many fitness trackers that remove screens to cut costs, this model keeps the display while remaining affordable. It offers compatibility with both iOS and Android. ## Premium Features The Watch 3 Pro includes sports-oriented features like dual-band GPS, IP68 water resistance, and heart rate monitoring. It promises up to 13 days of battery life with normal use and integrates with popular apps like Strava and Apple Health. ## Stylish Design Available in four colors with different bezel options, the watch combines functionality with fashion. The Nothing X app offers various watch face customization options, catering to both fitness enthusiasts and style-conscious users. ## User Experience Users appreciate the extended battery life that lasts for days, even with always-on display enabled. However, the larger size might be uncomfortable for sleep tracking. The device maintains 2-3 days of continuous use per charge. ## Alternative Option The Watch Pro 2 model presents a more affordable alternative at $39, featuring swappable bezels. Both models operate with the same app support, offering flexibility for different budgets. ## Market Impact Nothing's aggressive pricing strategy creates a strong contender in the budget smartwatch segment. This price/performance ratio is particularly notable when most display-equipped models remain expensive. ## Sources covering this story - https://www.theverge.com/gadgets/965565/cmf-nothing-watch-3-pro-smartwatch-ios-android-deal-sale — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._