# Zuru Founders Lead Campaign to Abolish New Zealand's MMP System Influential business figures gather at a private mansion to support electoral reform efforts. - **Source:** [Newsroom NZ](https://newsroom.co.nz) - **Published:** 2026-11-08 - **Topic:** [politics](https://brifing.si/c/politics) - **Original article:** - **On Brifing:** https://brifing.si/s/78a711c6-828c-46aa-9976-b15650d248ac ## Private Campaign Launch A campaign titled Split Your Vote is gaining momentum within elite circles at the Zuru mansion. Owned by Nick Mowbray and Jaimee Lupton, the residence serves as a hub for influential figures aiming to dismantle the current Mixed Member Proportional representation system. The initiative seeks to fundamentally alter New Zealand's political landscape. ## High-Profile Supporters The movement has attracted a diverse group of prominent individuals, including property developer Matthew Horncastle and private equity investor Jim Grenon. Former political leaders such as Don Brash and Owen Jennings have also aligned themselves with the cause. These figures are actively signing campaign merchandise to signal their commitment to electoral change. ## The MMP System Context New Zealand adopted the Mixed Member Proportional system in 1996 to ensure parliamentary representation better reflects the national vote. Critics argue it creates fragmented governments and gives disproportionate power to smaller parties. The current campaign aims to return to a different model, challenging the status quo established nearly three decades ago. ## Strategic Political Influence The involvement of figures like Neil Waka, a former television news host turned consultant, suggests a sophisticated approach to public relations. By leveraging their professional networks, the organizers are attempting to build a coalition that spans the business, legal, and political sectors. This strategy focuses on mobilizing influential voices for policy shifts. ## Symbolic Campaign Memorabilia Campaign organizers are using branded t-shirts as symbolic tokens of their political mission. Harry Mowbray, the Zuru patriarch, has been seen encouraging guests to sign these items, framing the effort as a historic endeavor. These shirts represent the collective ambition of the group to see the current electoral system eventually abolished. ## Economic Sector Involvement The campaign is notably driven by individuals from the private equity and property development sectors. These stakeholders often prioritize legislative stability and streamlined decision-making processes in their professional lives. Their push for electoral reform reflects a broader desire among some business leaders to influence the structural mechanisms of national governance. ## Legislative Reform Challenges Changing an electoral system requires significant public support and legislative action, presenting a steep challenge for the organizers. Past attempts to modify or replace the Mixed Member Proportional system have faced intense scrutiny and public debate. The campaign must navigate complex constitutional requirements to achieve its stated goal of total abolition. ## Future Political Implications The success of this campaign could reshape how political power is distributed in New Zealand. If the group manages to gain traction, it may force a national conversation on the merits of proportional versus majoritarian systems. Observers are watching to see if this private initiative translates into a broader, organized public movement. ## Sources covering this story - https://newsroom.co.nz/2026/11/09/who-is-behind-the-new-campaign-to-get-rid-of-mmp/ — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._