# Google Unveils Pixel 11 Series and New Products at 2026 Event Pixel 11 Pro, Pixel 11 Pro Fold, and Pixel Watch 5 were among the new devices announced. - **Source:** [Android Police](https://brifing.si/source/a7444c3b-8025-40d3-b68b-72e44d7adc84) - **Published:** 2026-08-12 - **Original article:** - **On Brifing:** https://brifing.si/s/79ed01bb-a1f4-4db6-87e7-44cec60f3965 ## Google's New Pixel Series At the 2026 'Made by Google' event, the company unveiled the Pixel 11, Pixel 11 Pro, and Pixel 11 Pro XL models. The new devices come with design enhancements, including a thinner and less wobbly camera bar. The Pixel Pro models feature incredible new camera capabilities and the HiLite notification LED, which makes it easier for users to spot alerts. This addition is expected to improve the overall user experience. ## Pixel 11 Pro Fold's Upgrades The Pixel 11 Pro Fold arrives with a slimmer, sleeker, and more durable design compared to its predecessors. Advances in foldable display technology ensure this model has a longer lifespan. Google has made significant improvements to strengthen its position in the foldable market. Users will appreciate the lighter and more ergonomic design, which enhances usability. ## Pixel Watch 5's Standout Features Google also introduced the Pixel Watch 5 at the event. The new smartwatch boasts improved performance and a range of new health features. With a faster processor and longer battery life, users can expect a more efficient experience. Additionally, the advanced health tracking capabilities allow for more detailed monitoring of daily activities. ## Pixel Tag: Google's Answer to AirTag Google announced the Pixel Tag, a new product designed to compete with Apple's AirTag. This device helps users easily track their belongings. Leveraging Google's extensive network, the Pixel Tag is expected to offer broader coverage. Users will be able to locate lost items more quickly with this new accessory. ## Surprises at the Event Alongside the expected products, Google had a few surprises in store. The company shared details about new AI-powered features and software updates. These updates will further enhance the user experience on Pixel devices. Google focused heavily on hardware and software integration at this year's event. ## Pricing and Release Dates The Pixel 11 series and other new products will hit the market next month. The Pixel 11 Pro starts at $999, while the Pixel 11 Pro Fold is priced at $1,799. The Pixel Watch 5 will retail for $349. Google announced that pre-orders for these devices will begin immediately. ## Google's Market Strategy With the new Pixel series and accessories, Google aims to increase its share in the smartphone and wearable tech markets. The company is adopting a more aggressive strategy, particularly in the foldable phone and smartwatch segments. These moves could pose a serious challenge to competitors like Apple and Samsung. Consumers will benefit from more choices and competitive pricing. ## Impact on the Tech Industry Google's latest product launch has made waves in the tech world. The new Pixel series stands out with its camera and AI features. This launch signals that innovative features will continue to dominate the smartphone market. Google is committed to delivering top-tier user experiences through seamless hardware and software integration. ## Sources covering this story - https://www.androidpolice.com/made-by-google-august-2026-liveblog/ — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._