# Price War on Apple's M5 MacBook Pro Amazon and B&H competition drops the 1TB model to $1,849. - **Source:** [AppleInsider News](https://brifing.si/source/4f063a0c-06a9-46c3-84ea-633b4d4b1a4f) - **Published:** 2026-07-14 - **Topic:** [Business](https://brifing.si/c/business) - **Original article:** - **On Brifing:** https://brifing.si/s/7a0578d2-52b3-46cf-80c7-25f2b757bd36 ## Price War Begins A price war between Amazon and B&H has dropped Apple's M5 MacBook Pro 14-inch model to $1,849. This is a great opportunity for tech enthusiasts. ## Model and Features The discounted model features a 10-core M5 processor, 16GB unified memory, and 1TB storage. Both Space Black and Silver color options are available. ## Limited Stock B&H has stated that the models available at this price are in limited stock. Therefore, quick action is essential to seize this opportunity. ## Discounts on Other Models Not just the M5 MacBook Pro, but many other models also offer discounts up to $500. This provides a chance to save on a wide range of products. ## Benefits of Competition The competition between Amazon and B&H benefits consumers by offering more affordable prices, making technology products more accessible. ## Conclusion and Recommendation For those looking to buy Apple's M5 MacBook Pro, this discount is an opportunity not to be missed. Quick decision-making is crucial due to limited stock. ## Sources covering this story - https://appleinsider.com/articles/26/07/14/apples-1tb-m5-macbook-pro-falls-to-1849-in-todays-price-war?utm_source=rss — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._