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PENN Entertainment Revenue Growth Driven by Partner Taxes, Not Gaming

Interactive segment struggles as online gaming revenue dips despite overall corporate profit recovery.

ReadWrite2 min

1Revenue Growth Mechanics

PENN Entertainment reported an Interactive segment revenue increase to 348.4 million dollars, up from 297.7 million dollars last year. However, this growth was primarily driven by 191.4 million dollars in partner gaming tax pass-throughs. Actual online gaming revenue declined by 2.1 percent, reaching only 126.6 million dollars during the third quarter.

2Segment Performance Challenges

The Interactive segment faces significant pressure to achieve a positive fourth quarter to meet its lowered full-year targets. While iCasino growth showed some promise, it was ultimately offset by a decline in sports betting handle. The company is now heavily dependent on US growth trends observed through October to reach goals.

3Corporate Financial Recovery

The group as a whole experienced a stronger quarter, reporting 1.84 billion dollars in total revenue. Net income reached 32.6 million dollars, a substantial improvement compared to the 865.1 million dollar net loss recorded a year earlier. PENN also raised its full-year retail guidance to 5.89 billion dollars in total revenue.

4Cost Reduction Strategies

Profitability within the Interactive segment is improving faster than revenue due to disciplined cost management. The adjusted EBITDA loss for the first nine months narrowed to 38.7 million dollars from 227.6 million dollars. Management attributed these gains to reduced marketing, general and administrative expenses, and lower labor costs across the organization.

5Canadian Market Expansion

PENN launched theScore Bet, theScore Casino, and Hollywood iCasino apps in Alberta on July 13, 2026. While this expansion weighed on third-quarter results, management noted that Interactive adjusted EBITDA improved quarter over quarter throughout 2026 when excluding launch investments. CEO Jay Snowden remains optimistic about potential iGaming launches in other Canadian provinces.

6Retail Gaming Support

Land-based operations provided necessary stability for the company during the quarter. CEO Jay Snowden reported that Pennsylvania gaming revenue in October achieved its strongest year-over-year growth of 2026. This performance surge followed the enforcement actions against skill-game machines, which may positively influence the company's future retail market share and competitive positioning.

7Strategic Brand Focus

The standalone Hollywood iCasino brand is central to PENN's long-term digital strategy. After posting record quarterly revenue in the second quarter, the brand now serves as a critical test case for mid-tier US online casino profitability. Success here is essential for the company to validate its current digital growth and investment model.

8Future Outlook Requirements

PENN must transition its Interactive segment from a third-quarter loss to positive adjusted EBITDA in the final quarter to meet revised annual targets. With Quebec, New Brunswick, and Nova Scotia exploring commercial online gambling, the regulatory landscape remains fluid. The company's ability to execute in these regions will define its future trajectory.

Original article: ReadWrite — PENN Entertainment Revenue Growth Driven by Partner Taxes, Not Gaming