Opera Gains Traction Among iPhone Users in the US and UK
Opera's iOS browser saw 50% growth in the US and 93% in the UK during Q2 2026.
1Opera's Growth Figures
Opera reported a 50% user increase in the US and 93% in the UK for its iOS browser in Q2 2026. This growth follows a 42% surge across Europe last year, with France alone seeing a remarkable 103% jump.
2Impact of the DMA
The Digital Markets Act (DMA) played a key role in Opera's growth by requiring Apple to implement a browser choice screen. Users can now easily opt for alternatives to Safari, and Opera has successfully capitalized on this change.
3User Retention Strategies
Opera attributes its user retention to innovative features like a free VPN, advanced tab management, and a built-in ad blocker. These enhancements significantly improve the overall user experience.
4AI and Synchronization
The latest Opera One update enables seamless synchronization of tabs, bookmarks, and passwords between desktop and mobile devices. New AI capabilities include multimodal prompts and direct file uploads from iPhones.
5Market Position
Opera's total active users across iOS and Android grew by 66% in the UK and 40% in the US. This growth underscores Opera's rising significance in the competitive browser market.
6Key Takeaways
Opera's performance highlights how regulatory changes shape tech markets. By focusing on user-centric innovations and leveraging legal opportunities, Opera has gained a competitive edge over rivals.
Original article: 9to5Mac — Opera, ABD ve İngiltere'de iPhone kullanıcıları arasında büyüyor