# Academy Sports Projects $6.23B-$6.36B Sales for FY 2026, Raises EPS Forecast Strong sales momentum drives optimistic financial outlook for Academy Sports. - **Source:** [Breaking News on Seeking Alpha](https://brifing.si/source/9a596115-e1cc-45e7-b5ba-070be9ea2998) - **Published:** 2026-09-09 - **Topic:** [Business](https://brifing.si/c/business) - **Original article:** - **On Brifing:** https://brifing.si/s/829cad53-3e31-4ed8-9b65-3bd97dc2e2ce ## Strong Sales Momentum Academy Sports and Outdoors reported robust sales momentum in Q2 fiscal 2026, with quarterly sales reaching $1.6 billion. This represents a significant increase compared to previous quarters, driven by strong consumer demand across various product categories. The company’s ability to maintain top-line growth highlights its effective market positioning and operational efficiency. ## FY 2026 Sales Forecast Academy Sports has projected its sales for fiscal year 2026 to be between $6.23 billion and $6.36 billion. This optimistic forecast reflects the company’s confidence in sustaining its growth trajectory despite the fading impact of tariff refunds. The forecast underscores the company’s strategic planning and market adaptability. ## EPS Forecast Adjustment The company has raised its earnings per share (EPS) forecast for FY 2026 to a range of $6.05 to $6.45. This adjustment is based on the strong sales performance and improved operational efficiencies. The revised EPS forecast indicates a positive outlook for shareholder returns and financial health. ## Impact of Tariff Refunds The fading impact of tariff refunds has been a key factor in Academy Sports’ financial projections. While these refunds previously provided a boost to earnings, the company has adjusted its forecasts to reflect their diminishing influence. This demonstrates Academy Sports’ proactive approach to financial planning. ## Consumer Demand Drivers Strong consumer demand across various product categories has been a major driver of Academy Sports’ sales growth. The company’s diverse product offerings and effective marketing strategies have resonated well with customers, leading to increased foot traffic and higher sales volumes. ## Market Positioning Academy Sports’ effective market positioning has played a crucial role in its financial success. The company has successfully differentiated itself from competitors by offering a wide range of products at competitive prices. This strategic positioning has helped Academy Sports capture a significant share of the retail market. ## Operational Efficiency Improved operational efficiencies have contributed to Academy Sports’ strong financial performance. The company has implemented various cost-saving measures and streamlined its supply chain, resulting in higher profitability. These efficiencies have enabled Academy Sports to reinvest in growth initiatives. ## Strategic Outlook Academy Sports’ strategic outlook remains positive, with a focus on sustaining growth and enhancing shareholder value. The company’s ability to adapt to changing market conditions and capitalize on consumer trends positions it well for future success. This forward-looking approach underscores Academy Sports’ commitment to long-term growth. ## Sources covering this story - https://seekingalpha.com/news/4641406-academy-sports-forecasts-6_23b-6_36b-fy-2026-sales-and-raises-eps-view-to-6_05-6_45-as-tariff?utm_source=feed_news_all&utm_medium=referral&feed_item_type=news — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._