# Ford Revolutionizes Electric Pickup Truck Production

Harnessing Model T heritage to build a $30,000 electric pickup truck.

- **Source:** [SlashGear](https://www.slashgear.com)
- **Published:** 2026-07-23
- **Topic:** [Business](https://brifing.si/c/business)
- **Original article:** <https://www.slashgear.com/2221505/ford-30k-pickup-truck-model-t-inspiration/>
- **On Brifing:** https://brifing.si/s/8440c91d-3824-44e3-94e5-08e6dd97cf94

## Ford's Historical Legacy

Ford invented the moving assembly line in 1913, enabling the Model T to be built in 90 minutes. Today, it is leveraging this legacy in electric vehicle production.

## Universal EV Production System

Ford introduced the Universal EV Production System for its new electric pickup truck. This system reduces parts by 20%, fasteners by 25%, and workstations by 40%.

## Assembly Line Innovation

The new assembly line starts in a straight line, splits into three branches, and reunites at the end. The front, rear, and interior are assembled on separate lines.

## Cost and Efficiency

Ford aims to lower production costs to offer a more affordable electric pickup truck. This could contribute to the widespread adoption of electric vehicles.

## New Pickup Truck Features

Ford's new electric pickup truck is the size of a Maverick and has a more spacious interior than the RAV4. It also uses new lithium iron phosphate prismatic batteries.

## The Future Electric Pickup Truck

Ford plans to launch this pickup truck in 2027, potentially securing a significant place in the electric vehicle market and reinforcing Ford's leadership.

## Sources covering this story

- https://www.slashgear.com/2221505/ford-30k-pickup-truck-model-t-inspiration/ — 

---

_Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._
