# Under Armour Launches Aggressive Stackable Discount Campaign Retailer implements dual promo code strategy to drive outlet inventory clearance through October. - **Source:** [Money Saving Mom®](https://brifing.si/source/b2548fe6-a506-4df2-90df-f603f6574ea4) - **Published:** 2026-10-30 - **Topic:** [Marketing](https://brifing.si/c/marketing) - **Original article:** - **On Brifing:** https://brifing.si/s/8bd29ef0-67a1-4510-a4bb-b63c3da9117e ## Dual Code Discount Mechanism Under Armour is currently executing a multi-layered promotional strategy by allowing customers to stack two distinct discount codes. Shoppers can apply the code OCT40 for an initial 40% reduction, followed by an additional 10% discount using the code EXTRA10. This combination significantly lowers the price point for selected outlet merchandise across various categories. ## Performance Footwear Price Reductions The campaign features substantial markdowns on high-performance footwear models for men and children. For instance, the UA Charged Assert 10 running shoes are reduced to $31.84 from a $75 base price. Similarly, the women's UA Charged Gemini running shoes are available for $45.34, representing a deep discount from their original $110 retail value. ## Apparel and Accessory Savings Beyond footwear, the sale encompasses a wide range of apparel including hoodies, pants, and shorts. The UA Vanish Boys' Hoodie is priced at $13.48, down from $35, while the UA Velocity 2.0 Men's quarter-zip is marked down to $18.88 from $50. These items are available in multiple color variations for diverse consumer preferences. ## Backpack and Gear Deals The promotion extends to utility gear such as the UA Hustle Sports Backpack, which is now priced at $18.34 compared to the standard $45 cost. Additionally, the UA Hustle Sackpack is available for $10.78, reduced from its regular $25 price. These accessories are included in the broader outlet clearance event currently being managed. ## Technical Checkout Requirements To successfully capture these savings, customers must input both codes during the checkout process. The platform is configured so that the secondary 10% discount appears specifically on the right side of the order summary screen, positioned above the estimated tax calculation. Users should verify this visual confirmation before finalizing their purchase transactions. ## Shipping and Availability Constraints The promotional event remains active through October 31, 2026, contingent upon current inventory levels. Under Armour has implemented a free shipping threshold for orders totaling $50 or more. Because these deals are tied to outlet stock, availability for specific sizes and colors may fluctuate rapidly as consumer demand impacts the remaining supply. ## Strategic Inventory Clearance Objectives This promotional structure serves as a tactical approach to clearing out seasonal outlet inventory. By incentivizing higher order volumes through stackable codes and free shipping thresholds, the brand effectively moves older stock while maintaining engagement. The strategy targets price-sensitive consumers who prioritize value-based purchasing decisions during the current retail cycle. ## Impact on Consumer Purchasing Behavior The use of aggressive, time-bound discount codes creates a sense of urgency that drives immediate conversion. By bundling multiple product categories—from basketball shoes to fleece hoodies—the campaign maximizes the average order value. This method demonstrates a clear focus on liquidating specific product lines before the end of the designated promotional period. ## Sources covering this story - https://moneysavingmom.com/hot-10-under-armour-deals-you-dont-want-to-miss/ — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._