X Announces New Reward Program for Content Creators
The platform aims to reward original content.
1X's New Reward Program
X has launched a new reward program for content creators. The existing revenue-sharing program will close on September 7, with final payments arriving around September 11. The new program aims to reward creators who produce original content, including breaking news, sharing expertise, storytelling, and creating entertainment.
2Definition of Original Content
According to the new program, simply adding text to someone else's content will not count as original. However, X's definition of 'originality' is broad. Disqualifying attributes include posts containing misinformation and those corrected by Community Notes. This aims to incentivize accuracy.
3Past Issues with the Program
X's revenue-sharing program has faced issues since its inception. Initially, it favored users with significant advantages in the attention economy. A revision lowered the required impressions from 15 million to 5 million over three months. This led to an increase in problems like misinformation spreading.
4Combating Misinformation
Elon Musk introduced a change in the program's first year to make spreading misinformation less profitable. However, this only demonetized posts that achieved enough virality to warrant a Community Note correction. This was seen as a step toward promoting accuracy.
5Regulation on AI Content
In March, AI-generated fake war footage became a significant issue. Sharing such content now results in a 90-day ban for creators. Additionally, changes were made to discourage users from pretending to be Americans.
6Requirements for the New Program
To qualify for the new program, users must be Premium, Premium+, or Premium Business subscribers. They also need to have 500 verified followers. This ensures the program focuses on more qualified content creators.
7Goals of the Program
X aims to incentivize original content creation with the new program. This could lead to a higher quality of content on the platform. It is also seen as a step toward reducing the spread of misinformation.
8Importance of the Program
X's new reward program is a significant step for content creators. By rewarding original content, it aims to improve the platform's quality. This could result in users encountering more reliable and engaging content.
Original article: Gizmodo — X, İçerik Üreticileri İçin Yeni Ödül Programını Duyurdu