Doogee Unveils Note60 W Inspired by Huawei Pura X View
A new widescreen smartphone concept emerges at the 140th Canton Fair.
1Canton Fair Preview
Doogee showcased the Note60 W at the 140th Canton Fair, introducing a unique widescreen slab design. The device draws significant inspiration from the Huawei Pura X View, specifically targeting a niche form factor. This public preview marks the company's latest attempt to experiment with unconventional smartphone dimensions in the current mobile market.
2Display and Dimensions
The Note60 W features a 6.38-inch display utilizing a 5:3 aspect ratio. This configuration mirrors the Pura X View, which measures 144.1mm in height and 87.0mm in width. In comparison, the iPhone 18 Pro Max is significantly taller at 163.4mm but narrower at 78.0mm, highlighting the distinct wide-body design philosophy of this new device.
3Hardware Specifications
The device will ship with Android 17 and a 90Hz display refresh rate. It houses a 6,500mAh battery within an 8.4mm thick chassis. While substantial, this capacity and thickness profile fall slightly short of the Huawei Pura X View, which manages a 7,000mAh battery within a thinner 6.7mm frame.
4Market Positioning Expectations
While official pricing remains unannounced, the Note60 W is expected to be significantly more affordable than the CNY 6,000 Huawei Pura X View. Analysts anticipate a mid-range or entry-level classification for the device. The lack of premium hardware suggests a strategy focused on accessibility rather than competing directly with high-end flagship specifications.
5Performance Benchmarks
Expectations for the Note60 W can be inferred from the existing Doogee Note59 Pro+ model. That device utilizes a 720p+ resolution display and a Unisoc T8200 chipset. It is highly probable that the Note60 W will follow a similar technical trajectory, prioritizing cost-effective components over high-performance silicon to maintain a competitive retail price.
6Naming and Strategy
Industry observers speculate that the 'W' suffix in the Note60 W model name explicitly denotes its 'Wide' aspect ratio. This branding choice aligns with the company's intent to differentiate its product line through physical form factor. The design choice reflects a broader trend of manufacturers experimenting with non-standard screen shapes to capture consumer interest.
7Competitive Landscape
Doogee is not the only manufacturer exploring this specific form factor. Reports indicate that Coolpad is also developing a similar wide-slab smartphone. This suggests a potential shift in design trends where manufacturers move away from the standard tall-and-narrow aspect ratios that have dominated the smartphone industry for the past several years.
8Future Market Impact
The emergence of the Note60 W highlights a growing interest in alternative smartphone ergonomics. By leveraging the aesthetic appeal of the Pura X View at a lower price point, Doogee aims to test market demand for wider displays. The success of this strategy depends on whether consumers prioritize unique form factors over traditional high-end specs.