# Don't Fall for the Perimenopause Hype Misinformation and commercial interests are complicating the perimenopause narrative. - **Source:** [MIT Technology Review](https://www.technologyreview.com) - **Published:** 2026-07-17 - **Original article:** - **On Brifing:** https://brifing.si/s/8f87dec5-3aff-46cb-8f09-de9b8080fd53 ## The Rise of Perimenopause Talk Once taboo topics like menopause and perimenopause are now mainstream, thanks to social media influencers and TV doctors. While awareness has increased, so has misinformation targeting women in their 40s navigating this transitional phase. ## The Diagnostic Dilemma Perimenopause can last years before menopause, with symptoms like hot flashes and irregular periods. Experts note there's no definitive test due to extreme hormonal fluctuations during this phase, making diagnosis challenging. ## The HRT Reality Check Medical professionals express concern about social media pushing HRT as mandatory for perimenopausal women. Research shows HRT was developed for postmenopausal women and may have different effects during perimenopause. ## Supplement Overhype The market is flooded with supplements targeting middle-aged women, yet clinical evidence supporting their efficacy is often lacking. Some products don't even contain their advertised ingredients, according to menopause specialists. ## Not Everything Is Hormonal Many symptoms commonly attributed to perimenopause on social media, like fatigue and brain fog, may have other underlying causes. Medical evaluation is crucial to rule out other health conditions. ## A Holistic Perspective Women's health requires evidence-based approaches beyond hormonal explanations. The challenges of perimenopause involve complex biological, social and psychological factors that demand comprehensive care. ## Sources covering this story - https://www.technologyreview.com/2026/07/17/1140608/theres-a-lot-of-hype-around-perimenopause-dont-buy-it/ — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._