Google Gemini introduces new interactive BTS experiences
Special Korean learning and music features for BTS fans
1BTS and Google collaboration
Google Gemini has launched a special collaboration with globally famous K-pop group BTS. The app offers four different interactive experiences. These features will be available for a limited time in select languages. Users can access the experiences by typing 'Unlock BTS' or '7777'.
2Korean learning experience
'Learn Korean with BTS' feature enables fans to practice Korean. It teaches practical phrases used in fan letters, online comments, and daily conversation. The interactive learning experience comes with clear audio pronunciation guides. Designed specifically for the global fan community.
3Music guessing game
'Guess the BTS Song' feature lets users identify BTS tracks through a fun emoji quiz. Powered by Gemini, songs are paired with custom emoji clues matching the mood and lyrics. Users can test their BTS knowledge while enjoying the music.
4Inspiration from BTS members
Users can explore real Gemini prompts used by BTS members in their daily lives. From RM's cultural travel research to Jungkook's passion for bikes, various creative ideas are shared. Members' AI usage habits were revealed in a YouTube film.
5Latest BTS updates
The Gemini app delivers BTS news and tour highlights from around the world. Trending news from the past 48-72 hours is compiled daily. A two-week schedule automatically syncs to the user's local time zone.
6Cross-cultural connection
The project aims to bridge language and cultural barriers. A YouTube film shows how BTS members use Gemini in their daily lives. Various use cases are shared, from travel planning to picking up new hobbies.
7Available languages
Experiences are currently available in English, Korean, Indonesian, Japanese, Hindi, Portuguese, Spanish, Thai, Vietnamese, French, and German. Arabic support will be added soon. Features work on both mobile and desktop apps.
8Brand engagement
This collaboration represents an innovative move combining technology and entertainment. BTS's massive fan base meets Google's AI technology. The limited-time campaign aims to build brand loyalty and increase user engagement.
Original article: The Keyword — Google Gemini, BTS ile yeni etkileşimli deneyimler sunuyor