# Whoop introduces stylish alternative for fitness trackers Meridian band stands out with its jewelry-compatible design. - **Source:** [Mashable](https://brifing.si/source/3cd6d1d0-9c29-4750-8bc9-f2afefb52505) - **Published:** 2026-08-27 - **Original article:** - **On Brifing:** https://brifing.si/s/9a50fa7d-eb7e-4bdf-857c-20f11de04e98 ## Whoop's new Meridian band Whoop presents a new design for fitness and health trackers. The Meridian band is designed to complement your jewelry. Made of stainless steel, the band features waterproof properties. Available in four different colors to match users' personal styles. ## Key design features The Meridian band stands out with its Milanese-style mesh design. It offers ease of use with magnetic adjuster and tapered silhouette. Comes in gold, rose gold, silver, and matte black options. The design resembles Apple Watch's Milanese Loop band. ## Design challenges in fitness trackers The main issue with 24/7 wearable fitness devices is their athletic look. Rubber or knit bands might not be desirable for special occasions. Products like Oura Ring address this need. Whoop developed the Meridian band with a similar approach. ## Focus on user experience Whoop aims to make users feel comfortable in daily life. The Meridian band can be used both during workouts and special events. Its jewelry-compatible design serves as a stylish accessory. Users are no longer limited to sporty-looking bands. ## Product specifications The Meridian band is sold separately from the Whoop device. Priced at $149, it targets the premium segment. Available for purchase on Whoop's official website. Compatible with existing Whoop devices. ## Marketing strategy Whoop aims to differentiate itself in the health tracker market. Stylish bands help reach a broader audience. Using premium materials enriches the product portfolio. Jewelry-like designs target luxury consumers. ## Competitive landscape Oura Ring stands out with elegant designs in fitness trackers. Apple Watch's Milanese Loop offers a similar concept. Whoop developed an alternative band for its devices against these competitors. Design has become a key competitive factor in wearable tech. ## Industry trends Design importance is growing in wearable technology products. Consumers now seek both functionality and aesthetics. Whoop's move aligns with general industry trends. More stylish designs are expected to emerge in the coming period. ## Sources covering this story - https://mashable.com/tech/whoop-meridian-band-announcement-price — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._