# Alphabet Shares Drop Following Profit Miss and Increased AI Spending

Investors react to slowing ad growth and massive capital expenditure on AI infrastructure.

- **Source:** [Technology | The Guardian](https://www.theguardian.com/uk/technology)
- **Published:** 2026-10-28
- **Topic:** [Business](https://brifing.si/c/business)
- **Original article:** <https://www.theguardian.com/technology/2026/oct/28/google-alphabet-q3-earnings-report>
- **On Brifing:** https://brifing.si/s/afc329c9-31ce-4d81-99f2-587770ff2f79

## Profit Decline Triggers Selloff

Alphabet shares fell over 10% in after-hours trading as net profit slid 25% to $26.2 billion. This performance missed analyst expectations significantly, despite revenue rising to $127.6 billion. The market reacted negatively to the combination of slowing advertising growth and the massive capital expenditure required to support the company's long-term AI ambitions.

## Advertising Growth Deceleration

Advertising revenue grew 11% to $82 billion, falling short of market forecasts. Google search, the primary income source, saw growth slow to 12% from 17% in the previous quarter. Similarly, YouTube advertising revenue growth decelerated to 9% from 13%, despite the platform maintaining its status as a leading content provider on American television screens.

## Cloud and TPU Expansion

Google Cloud revenue surged 103% to $30.7 billion, driven largely by sales of in-house AI chips known as TPUs. Operating income for this unit tripled to $11.1 billion. By selling these chips to external companies like OpenAI, Google is actively challenging Nvidia’s market leadership while scaling its own proprietary hardware infrastructure for AI.

## Massive Capital Expenditure Strategy

Capital expenditures reached $51.4 billion this quarter, more than double the $24 billion spent a year earlier. The company projects spending between $195 billion and $205 billion for 2026, with further increases planned for 2027. CEO Sundar Pichai framed these outlays as a long-range planning process rather than short-term allocation exercises for the business.

## Funding AI Ambitions

Alphabet’s spending outstripped cash generated by its core businesses for two consecutive quarters, creating a $9.1 billion gap. To bridge this, the firm raised $28.7 billion through bond sales and $12.4 billion by issuing new shares. These funds are specifically earmarked to sustain the company's aggressive development and deployment of generative AI models.

## Waymo and Other Bets

The 'Other Bets' division, featuring robotaxi operator Waymo, reported $372 million in revenue against a $2 billion operating loss. Waymo currently facilitates over 500,000 paid rides weekly across 15 US metropolitan areas. The company maintains an ambitious target to reach one million weekly rides by the end of the current calendar year.

## AI Model Scaling Metrics

Google has accelerated AI releases following July delays, launching Gemini 4 in September. The Gemini app has reached one billion users, while Google’s models now process nearly 32 billion tokens per minute. This represents a fourfold increase compared to the previous year, highlighting the massive computational load supported by the company's expanding datacenter network.

## Regulatory and Investment Context

Alphabet booked an $8.7 billion loss on equity investments, largely tied to its stake in SpaceX. Meanwhile, a US judge recently declined to order a breakup of Google’s advertising technology business, opting for operational restrictions instead. These external factors, combined with high spending, define the complex environment currently facing Alphabet's leadership team.

## Sources covering this story

- https://www.theguardian.com/technology/2026/oct/28/google-alphabet-q3-earnings-report — 

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_Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._
