# Baja California Sur Anticipates 332 Million Pesos Revenue from Long Weekend

The 59th SCORE Baja 1000 race drives high tourism and hotel occupancy rates.

- **Source:** [El Economista MX](https://www.eleconomista.com.mx)
- **Published:** 2026-11-11
- **Topic:** [Business](https://brifing.si/c/business)
- **Original article:** <https://www.eleconomista.com.mx/estados/baja-california-sur-preve-derrama-332-millones-pesos-semana-20261110-843285.html>
- **On Brifing:** https://brifing.si/s/b74733cf-3537-4314-8091-9430c52493db

## Projected Economic Impact

Baja California Sur expects an economic influx exceeding 332 million pesos during the upcoming long weekend. This period, spanning from November 13 to 16, coincides with the 59th edition of the SCORE Baja 1000 race. Authorities anticipate approximately 120,000 tourists will stay in hotels across the state's five distinct municipalities.

## Hotel Occupancy Forecasts

Average hotel occupancy is projected to reach 80 percent across the region. Specific forecasts indicate 78 percent in Los Cabos and 75 percent in La Paz. Meanwhile, Loreto expects between 76 and 85 percent, Comondú anticipates full 100 percent capacity, and Mulegé projects occupancy rates ranging between 85 and 90 percent.

## The Baja 1000 Debut

The 59th SCORE Baja 1000 race marks the first time the event is held entirely within the Sudcaliforniano territory. This international off-road competition is expected to draw numerous racing teams and dedicated fans. The event serves as a primary catalyst for the surge in regional tourism and local hospitality demand.

## Event Schedule Details

The official opening ceremony is scheduled for Friday, November 13, at 8:15 hours. The festivities will take place on the Centenario Boulevard in San José del Cabo. Following the ceremony, the four-wheeled vehicles are set to begin their departure at 9:00 hours, signaling the start of the intense off-road competition.

## Strategic Tourism Promotion

Maribel Collins Sánchez, head of the Secretariat of Tourism and Economy, emphasized the state's commitment to sports tourism. The government aims to leverage international events to boost connectivity and diversify visitor experiences. These efforts are designed to create broader economic opportunities for communities throughout the entire Baja California Sur region.

## Regional Economic Diversification

The state government is actively prioritizing the expansion of tourism beyond traditional leisure travel. By hosting international sporting events, officials seek to attract a wider demographic of visitors. This strategy focuses on long-term growth by integrating sports-related activities into the local economy, thereby enhancing the overall appeal of the destination.

## Infrastructure and Capacity

The high occupancy projections across all five municipalities highlight the region's capacity to handle large-scale international events. Local businesses and hospitality providers are preparing for the influx of 120,000 visitors. This logistical coordination is essential for maintaining the quality of service expected during such a high-profile, multi-day sporting competition.

## Future Tourism Outlook

The success of the 59th SCORE Baja 1000 will likely influence future government policies regarding international event hosting. By monitoring the economic impact of this long weekend, officials can refine their approach to sports tourism. Continued investment in such events remains a core component of the state's broader economic development strategy.

## Sources covering this story

- https://www.eleconomista.com.mx/estados/baja-california-sur-preve-derrama-332-millones-pesos-semana-20261110-843285.html — 

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_Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._
