# DJI's New Osmo Pocket 4P: A £605 Compact Camera

DJI's latest compact camera, the Osmo Pocket 4P, features and price revealed.

- **Source:** [CNET (YouTube)](https://brifing.si/source/d98fed98-60b0-44b1-9469-4438fc7d13f9)
- **Published:** 2026-08-04
- **Topic:** [Business](https://brifing.si/c/business)
- **Original article:** <https://www.youtube.com/shorts/GUaI0hm-54w>
- **On Brifing:** https://brifing.si/s/c5b12245-ebc8-4f97-83c7-537172df555b

## DJI's New Compact Camera

DJI has added a new product to its Osmo series. The Osmo Pocket 4P is priced at £605. This compact camera stands out with its portability and high-quality video features. It has a lighter and more user-friendly design compared to DJI's previous models.

## Key Features

The Osmo Pocket 4P can record videos in 4K resolution. Its built-in stabilization system ensures smooth, shake-free footage. The camera's 1-inch sensor delivers high performance even in low-light conditions. It also features 120 fps slow-motion recording.

## User-Friendly Interface

The Osmo Pocket 4P has a touchscreen for easy adjustments. It can be controlled remotely via smartphone connection. Videos can be edited instantly using DJI's mobile app. The battery life allows for 140 minutes of recording on a full charge.

## Portability and Design

Weighing just 180 grams, the Osmo Pocket 4P is incredibly lightweight. Its compact size makes it easy to carry in your pocket. While not waterproof, it is built to withstand dust and shocks. The foldable design is another feature that appeals to users.

## Price and Competition

Priced at £605, the Osmo Pocket 4P is in the mid-range compared to similar products from competitors. It directly competes with brands like GoPro and Sony. DJI aims to appeal to a broad user base with this pricing strategy.

## Target Audience

The Osmo Pocket 4P is ideal for vloggers, travel enthusiasts, and amateur filmmakers. It can also serve as a backup camera for professional users. DJI anticipates the product will be popular among social media content creators.

## Market Position

DJI aims to increase its share in the compact camera market with the Osmo Pocket 4P. The product is generating significant interest in Asian and European markets. The company expects sales figures to exceed expectations in the first quarter.

## Conclusion and Evaluation

DJI's Osmo Pocket 4P is a great option for those seeking a portable, high-performance camera. Its £605 price tag makes it a competitive product. It has the potential to set a new standard in the compact camera market.

## Sources covering this story

- https://www.youtube.com/shorts/GUaI0hm-54w — 

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_Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._
