# Ford chooses Apple Maps for new electric vehicles

Ford will use Apple Maps in its Universal Electric Vehicle Platform.

- **Source:** [Macworld](https://brifing.si/source/5c5245ce-d063-40e0-bd54-48b60cbc761f)
- **Published:** 2026-07-23
- **Topic:** [Business](https://brifing.si/c/business)
- **Original article:** <https://www.macworld.com/article/3198270/ford-steers-away-from-google-picks-apple-maps-for-new-electric-cars.html>
- **On Brifing:** https://brifing.si/s/cdd23ae3-a43b-4a53-ac48-e35fc57062bb

## Ford's EV Strategy

Ford aims to produce more affordable and efficient vehicles with its new Universal Electric Vehicle Platform. This platform seeks to bring the advantages of Chinese EV designs to Ford. The first vehicle will launch in 2027.

## Apple Maps Choice

Ford selected Apple Maps for the navigation system in its new electric vehicles. Using the MapKit for Automotive SDK, Ford will create its own user experience. This move marks a shift from Ford's current Google-based system.

## Shift in Navigation Market

Automakers typically use multiple map providers like TomTom, OpenStreetMap, or Google. Ford's pivot to Apple Maps signals potential changes in tech partnerships within the automotive industry.

## BlueCruise Integration

Ford will use Apple Maps' street-level data to develop its next-gen BlueCruise driving assistance system. This underscores Ford's investment in autonomous driving technologies.

## CarPlay Support Continues

Despite Apple Maps integration, Ford vehicles will retain CarPlay support. This means consumers will have access to both built-in systems and CarPlay options.

## Significant Industry Move

Ford's decision highlights the increasing convergence of automotive and tech industries. Apple's growing influence in automotive could set an important precedent for other manufacturers.

## Sources covering this story

- https://www.macworld.com/article/3198270/ford-steers-away-from-google-picks-apple-maps-for-new-electric-cars.html — 

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_Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._
