# OpenAI Sees Resurgent Demand in Secondary Markets New AI models spark renewed investor interest in OpenAI shares. - **Source:** [Business Insider](https://www.businessinsider.com) - **Published:** 2026-07-20 - **Topic:** [Finance](https://brifing.si/c/finance) - **Original article:** - **On Brifing:** https://brifing.si/s/cebafd47-e250-48b3-98d9-cc80c54264b1 ## Shift in Secondary Market Dynamics While Anthropic long dominated secondary markets, OpenAI has regained investor attention with its new AI models and Codex tool. Dave McClure of Practical Venture Capital notes significant demand growth over the past month as buyers reconsider OpenAI's potential. ## Model Innovations Drive Interest OpenAI's GPT-5.6 series and Codex coding assistant success have prompted investors to reevaluate the company. Though independent benchmarks still show Claude models leading, OpenAI's technological advances are positively impacting market perception. ## User Growth Signals Expansion Reaching 9 million active users across two enterprise platforms demonstrates OpenAI's expansion beyond developer circles. Neostellar CEO Mark Klein highlights how AI assistants penetrating professional workflows indicate substantial growth potential. ## Valuation Gap Influences Strategies With Anthropic valued at $1.2 trillion compared to OpenAI's $933 billion, some investors are diversifying by acquiring relatively cheaper OpenAI shares. This hedging strategy reflects changing market dynamics between the AI leaders. ## Competitive Pressures Intensify Chinese rival Moonshot AI's Kimi K3 launch and growing open-source competition create challenges for OpenAI. CEO Sam Altman's acknowledgment of recent struggles makes the company's recovery path a focal point for observers. ## Rapid Evolution in AI Markets Secondary market data reveals significant valuation fluctuations among AI companies. OpenAI's 20% quarterly valuation increase presents new opportunities for tech investors navigating this volatile yet promising sector. ## Sources covering this story - https://www.businessinsider.com/openai-has-seen-a-resurgence-of-interest-in-secondary-markets-2026-7 — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._