# The Spin Master Story: With Ronnen Harary

An inspiring journey with the entrepreneur behind PAW Patrol

- **Source:** [EconTalk](https://brifing.si/source/5573a105-5347-442f-ae01-f197a327c8fd)
- **Published:** 2026-07-13
- **Topic:** [Entrepreneurship](https://brifing.si/c/entrepreneurship)
- **Original article:** <https://www.econtalk.org/from-sawdust-to-paw-patrol-the-spin-master-story-with-ronnen-harary/>
- **On Brifing:** https://brifing.si/s/d06c5f6b-df35-473f-89b3-d1565c2c2ae1

## Introduction

Ronnen Harary is a co-founder of Spin Master, a Canadian children’s entertainment company, and the creator of PAW Patrol. The company generated $2.3 billion in revenue in 2024, becoming the world’s fourth-largest toy company.

## Taking Risks

Harary argues that risk-taking is misunderstood. People often focus on negative scenarios while overlooking the opportunities that success can bring. Taking risks is a way to write the script of your life.

## The Value of Time

Harary emphasizes that wasting time is a greater risk than losing money. Money lost in youth can be regained, but wasted time is irreplaceable.

## The Power of Passion

Passion reduces risk. Harary believes that being passionate about a venture can compensate for a lack of experience and lead to success.

## First Product: Earth Buddy

Spin Master’s first product, Earth Buddy, was a toy that grew grass, similar to a Chia Pet. This product laid the foundation for the company’s success.

## The Magic of Earth Buddy

Earth Buddy was made of nylon, sawdust, and grass seed, resembling a softball. When placed in water, it grew grass in seven days, offering a magical experience.

## Design Process

The design of Earth Buddy wasn’t easy. Harary and his team experimented with different materials and methods before creating a successful product.

## The Birth of PAW Patrol

After Earth Buddy, Spin Master created many successful products and programs, including PAW Patrol, which became a global phenomenon.

## Book: No Experience Necessary

Harary wrote “No Experience Necessary” to encourage young people to take risks and start their own businesses. The book is filled with business and life lessons.

## Advice for Young People

Harary advises young people to believe in themselves and follow their passions. Taking risks can lead to significant rewards in the long run.

## Spin Master’s Success

Spin Master is now one of the largest toy companies in the world. Harary’s leadership and vision played a key role in the company’s success.

## Conclusion

Ronnen Harary’s story demonstrates that taking risks and working passionately can lead to success. Spin Master’s achievements serve as an inspiring example for entrepreneurs.

## Sources covering this story

- https://www.econtalk.org/from-sawdust-to-paw-patrol-the-spin-master-story-with-ronnen-harary/ — 

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_Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._