# Apple and Google Fined in South Korea Over App Store Violations

Regulators mandate business practice changes following investigation into app store payment and review policies.

- **Source:** [Engadget](https://www.engadget.com)
- **Published:** 2026-10-29
- **Topic:** [Business](https://brifing.si/c/business)
- **Original article:** <https://www.engadget.com/2300690/apple-google-fined-south-korea-app-store-violations/>
- **On Brifing:** https://brifing.si/s/da5508bc-3f74-494a-9da1-265d4e295bb2

## Regulatory Action in Korea

The Korea Media and Communications Commission has officially determined that both Apple and Google violated the Telecommunications Business Act. Following extensive fact-finding investigations and on-site inspections initiated in 2022, the regulator issued significant financial penalties. These companies must now overhaul their local business practices to align with national market regulations.

## Financial Penalty Breakdown

Google faces a substantial fine of KRW 42.9 billion, which is approximately 32 million dollars. Meanwhile, Apple has been ordered to pay KRW 20.81 billion, equivalent to 15.6 million dollars. These penalties reflect the severity of the identified violations regarding app store management and the treatment of third-party developers within the region.

## Payment System Restrictions

The investigation revealed that both tech giants forced developers to use proprietary in-app payment methods. Furthermore, they imposed a 26 percent commission on third-party payments while strictly prohibiting external payment options. These practices restricted developer autonomy and limited the financial flexibility of businesses operating within the South Korean mobile application ecosystem.

## App Review Process Issues

Regulators identified that both companies frequently delayed app reviews without providing transparent justifications to developers. When developers submitted individual inquiries regarding these unexplained delays, the companies failed to provide adequate responses. This lack of communication created operational bottlenecks and uncertainty for developers attempting to launch or update their software products.

## Discriminatory Commission Calculations

Apple specifically faced scrutiny for calculating commissions differently based on developer location. For South Korean developers, the commission was based on purchase prices including VAT. Conversely, developers outside the country had their cuts calculated on pre-VAT prices. This discrepancy created an uneven playing field that the regulator has now formally ordered to cease.

## Mandated Operational Changes

The KMCC is now requiring both companies to accept external payment methods and revise their internal app review procedures. Apple is specifically mandated to eliminate discriminatory practices between domestic and overseas developers. These changes aim to ensure fair competition and transparency within the South Korean digital marketplace for all software providers.

## Global Context of Compliance

This regulatory pressure in South Korea mirrors ongoing global shifts in app store governance. Both Apple and Google have already been forced to allow external payment options in the United States and the European Union. These regional mandates signify a broader international trend toward curbing the absolute control of dominant platform operators.

## Future Market Implications

The enforcement of these rules marks a critical shift in how mobile platforms must interact with local regulatory bodies. By mandating procedural transparency and payment flexibility, South Korea is setting a precedent for platform accountability. Companies must now prioritize compliance to avoid further financial penalties and maintain their market access in the region.

## Sources covering this story

- https://www.engadget.com/2300690/apple-google-fined-south-korea-app-store-violations/ — 

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_Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._
