# Koho CEO Daniel Eberhard on Scaling Unicorns and Generational Leadership

Daniel Eberhard discusses navigating unicorn status, board dynamics, and building a generational financial institution.

- **Source:** [BetaKit](https://betakit.com)
- **Published:** 2026-10-28
- **Topic:** [Finance](https://brifing.si/c/finance)
- **Original article:** <https://betakit.com/qa-kohos-daniel-eberhard-on-unicorns-leadership-and-striving-to-stay-humble/>
- **On Brifing:** https://brifing.si/s/e3a02347-1f15-4970-8ee7-08011ad943a2

## Reaching Unicorn Status

Koho recently achieved a billion-dollar valuation following a 130-million-dollar Series E funding round. Despite this milestone, CEO Daniel Eberhard views the unicorn label as incidental to the company's core mission. He notes that only eight percent of such companies successfully scale into ten-billion-dollar businesses, emphasizing the long-term nature of their work.

## The Reality of Zombie Unicorns

Eberhard highlights that approximately 150 unicorns are minted annually, with 70 percent currently being AI-focused firms. He observes that 50 percent of these companies never raise subsequent rounds or achieve acquisition, effectively becoming zombie unicorns. This mathematical reality keeps his leadership perspective grounded rather than focused on chasing vanity valuation metrics.

## Shifting Leadership Motivations

Early in his career, Eberhard utilized spite and anger as fuel, even keeping a list of critics in his office. He now advocates for building from a place of wholeness and completeness. He balances his professional intensity with his personal life, aiming to sustain his leadership role for the next three decades.

## Navigating Boardroom Conflict

During the zero interest rate period, Eberhard faced pressure from board members to aggressively scale headcount. When market conditions shifted, the same board members questioned the high burn rate. This experience taught him to prioritize his own judgment, as he realized he would ultimately bear the consequences of the company's success or failure.

## Strategic Banking License Pursuit

Koho is currently working to secure a banking license, a process that has spanned five years. This milestone is intended to transition the company into a Canadian challenger bank. Eberhard views this as a critical step in positioning Koho to solve financial problems more effectively than any other entity in the country.

## Expanding Financial Agency

The company is exploring diverse service offerings, including potential entry into the telecommunications market. The strategy centers on increasing user agency through better financial tools. If providing affordable phone plans serves this goal, Koho remains agnostic about the specific product delivery method, provided it remains cohesive and useful for the end user.

## Competition and Market Impact

Eberhard welcomes international competition, believing it forces domestic companies to improve their services. With 2.5 million accounts, Koho aims to impact the broader landscape by forcing traditional banks to adjust their practices. He notes that true market change occurs when challenger banks begin appearing on the earnings reports of major financial institutions.

## Building Generational Companies

Eberhard believes that building a truly generational company requires a 25 to 30-year commitment. He emphasizes that the current team is highly competent, which allows him to enjoy the work more than in the company's early years. He remains focused on long-term sustainability rather than short-term market cycles or external valuation pressures.

## Sources covering this story

- https://betakit.com/qa-kohos-daniel-eberhard-on-unicorns-leadership-and-striving-to-stay-humble/ — 

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_Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._
