# Infinity Raises $15M to Challenge Nvidia's Dominance AI infrastructure startup Infinity aims to disrupt Nvidia's market leadership. - **Source:** [TechCrunch](https://techcrunch.com) - **Published:** 2026-07-20 - **Topic:** [Data & AI](https://brifing.si/c/data-ai) - **Original article:** - **On Brifing:** https://brifing.si/s/ec2d12d0-51a7-44c3-9035-ff0e84884133 ## Infinity's Goal: Disrupt Nvidia's Dominance Infinity is developing software to make it easier to run AI models on different chips. The company aims to create a universal kernel software as an alternative to Nvidia's CUDA. This could shake Nvidia's dominance in the market. ## $15 Million Investment Infinity raised $15 million from investors including Touring Capital and researchers from OpenAI and Anthropic. The company's valuation is set at $100 million. This investment will help Infinity achieve its goals. ## Competing with CUDA Nvidia's CUDA software allows GPUs to function as general-purpose processors. Infinity is developing software that can work on any type of chip as an alternative to CUDA. This could provide significant convenience for AI developers. ## Automated Invention and AI Research Agent Infinity's founder Jeremy Nixon is focused on the idea of 'automated invention.' The company's AI research agent Ignition writes low-level code for Nvidia-alternative chips. This code is automatically rewritten to improve hardware performance. ## Customers and Collaborations Infinity's customers include AI chip maker D-Matrix. The company is also in talks with other major chip and cloud companies. These collaborations could strengthen Infinity's position in the market. ## Future Impacts Infinity's success could create a significant shift in the AI infrastructure market. Disrupting Nvidia's dominance could lead to a more competitive market and accelerate the development of AI technologies. ## Sources covering this story - https://techcrunch.com/2026/07/20/inference-startup-infinity-raises-15m-from-touring-capital-openai-and-athropic-researchers/ — --- _Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._