Remove your family's personal data from data brokers with Incogni
Protect your family's privacy with a 55% discount on Incogni's service
1The data broker industry
In the US, companies can legally buy and sell personal data without explicit consent. 'Data sharing' permissions in apps and websites allow sensitive information like location history to be sold. Data brokers compile detailed user profiles from multiple sources. Businesses use this for targeted ads, while scammers exploit it for phishing attacks. The lack of regulation has created a multi-billion dollar industry with significant privacy concerns.
2Legal rights and challenges
Most US states grant the right to request data removal from brokers. However, the process requires contacting hundreds of companies individually. Brokers deliberately make opt-out procedures difficult, with hard-to-find forms and complex applications. Each family member must apply separately. Even successful removals are temporary, as brokers continuously acquire new data. This creates an endless cycle of privacy risks.
3Incogni's automated solution
Incogni automates the data removal process across hundreds of brokers. A single account setup initiates protection for entire families. The service persistently monitors and repeats the removal process at regular intervals. This continuous approach significantly reduces spam calls, targeted ads, and scam attempts. Unlike one-time solutions, Incogni provides ongoing privacy maintenance against constantly refreshing data.
4Apple's privacy tools
Apple offers privacy features like App Tracking Transparency and iCloud Private Relay. While these prevent new data collection, they can't remove existing broker data. Many users are shocked to discover the extent of information already available. Services like Incogni address this gap by systematically eliminating exposed personal data across the broker network.
5Family plan benefits
Incogni's annual Family & Friends plan protects up to 4 additional members. 9to5Mac readers can claim 55% off using code '9to5mac'. The service comes with a 30-day money-back guarantee and flexible cancellation. This eliminates hundreds of hours spent on manual opt-out requests while providing comprehensive family protection.
6Scam prevention
Broker data enables highly targeted scams where criminals impersonate familiar organizations. Personal details like purchase history make these scams more convincing. Financial information and location patterns create serious security vulnerabilities. By continuously removing this data, Incogni significantly reduces opportunities for identity theft and fraud.
7Industry scale
The data brokerage market handles billions in transactions annually. Companies invest heavily in this data for marketing, while regulations lag behind. This imbalance creates ongoing privacy debates. Services like Incogni empower individuals to regain control, offering protection where legislation falls short.
8Sustainable protection
Incogni's key advantage is its persistent approach against constantly refreshed data. One-time removals become quickly obsolete as brokers acquire new information. Regular monitoring ensures lasting protection, especially valuable for vulnerable groups like children and seniors. This creates sustainable privacy in an industry designed for continuous data harvesting.
Original article: 9to5Mac — Kişisel verilerinizi internetteki veri brokerlerinden temizletin