# Kate Middleton Featured in Anti-Muslim Propaganda Campaign

Investigation links widespread disinformation operation targeting Britain to production sources in Israel.

- **Source:** [The New Arab](https://www.newarab.com)
- **Published:** 2026-11-12
- **Topic:** [politics](https://brifing.si/c/politics)
- **Original article:** <https://www.newarab.com/news/kate-middleton-used-uk-anti-muslim-propaganda-campaign>
- **On Brifing:** https://brifing.si/s/ffbb4ed9-3691-4c85-b039-aaeb117d521b

## Princess Used in Disinformation

Kate Middleton, the Princess of Wales, was featured in an extensive anti-Muslim propaganda campaign. The operation spread conspiracy theories regarding an alleged Islamic takeover of Britain. These adverts appeared on Facebook in November 2024, specifically timed just days before the state visit of Qatar's emir, Sheikh Tamim bin Hamad Al Thani.

## Scope of the Operation

Researchers recorded over 154 million exposures to British-targeted material between 2024 and 2026. The campaign promoted the far-right Great Replacement theory, falsely claiming white populations are being replaced through immigration. It targeted various British institutions, public figures, and universities, while also attempting to manipulate Wikipedia articles regarding Qatari investments in the country.

## Evidence Pointing to Israel

Investigations by Marc Owen Jones and Sohan Dsouza traced the campaign's production to Israel. Metadata from 78 videos contained Hebrew references, and Wikipedia edits were linked to Israeli internet addresses. While the researchers identified a storage-drive label with a designer's name, they have not yet established who financed or commissioned the operation.

## Financial and Political Context

Facebook pages like Save Europe spent over £500,000 on advertising during 2024 alone. The campaign sought to portray Muslims, migrants, and Qatar as existential threats to British society. It also highlighted public engagement by Israeli Minister Amichai Chikli with European far-right figures, suggesting that fears of radical Islam could be politically useful.

## Role of Tech Giants

Major technology companies failed to prevent the spread of this propaganda despite advertising regulations. Meta disclosed that a network linked to the operation spent over £900,000 on ads before mid-2024. Researchers identified another 64 adverts targeting Britain from October 2025, which generated more than 25 million views across various online social media platforms.

## Global Reach and Impact

The disinformation network operated across 30 countries, documenting over half a billion advertising appearances and video views. By using changing advertiser identities, the organizers successfully bypassed standard transparency requirements for social-issue adverts. This strategy allowed the campaign to influence public discourse during the UK's 2024 general election and subsequent civil unrest.

## Institutional Security Concerns

The investigation raises serious questions regarding foreign interference and the potential for unlawful incitement to racial or religious hatred. Researchers are calling for greater scrutiny of technology companies that accepted payments for these materials. The true organizers behind the operation remain unidentified, necessitating further investigation into the funding and origin sources.

## Future Regulatory Implications

This case underscores the vulnerability of democratic processes to sophisticated, state-linked disinformation campaigns. As digital platforms struggle to enforce transparency, the incident highlights the urgent need for stricter oversight of political advertising. Policymakers must now determine if such activities constitute foreign interference, requiring a robust response to protect national social cohesion.

## Sources covering this story

- https://www.newarab.com/news/kate-middleton-used-uk-anti-muslim-propaganda-campaign — 

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_Summary written by Brifing from the original reporting. Copyright in the original article belongs to its publisher; read the full piece at the link above._
